Cold Emailing

Grow your business, increase sales, and expand your network by mastering cold emailing with this step by step guide.

Last updated 2022-01-10 | 4.1

- By the end of this course you'll develop the most effective mindset to take when constructing cold emails
- You'll have proven plug and play scripts you can begin using today
- You will learn step by step methodologies to isolate key stakeholders inside enormous companies

What you'll learn

By the end of this course you'll develop the most effective mindset to take when constructing cold emails
You'll have proven plug and play scripts you can begin using today
You will learn step by step methodologies to isolate key stakeholders inside enormous companies
You'll have a blueprint to find anyone's contact information in the world

* Requirements

* You must have an email address.

Description

**UPDATED OCTOBER 2017** Called "the best course on Cold Emailing on Udemy"

Being able to start a dialogue with anyone in the world is a superpower. Period.

Just one cold email could be the difference between getting the meeting of your lifetime that completely changes the trajectory of your company vs. things remaining exactly how they are...

Most people are terrible at writing cold emails. They fire off hundreds, receive little response and wonder why they can't get the meetings they know could change their business : (

What if I told you there was a mindset that the most sophisticated marketers and copywriters have been using for years to get people to consent to things they didn't know they needed...and that this step by step approach and its incredible powers translated directly to cold emailing?

Good news - This is the truth!

This course provides the blueprint to rewire the way you approach cold emailing so that you and your company can become an unstoppable force.

All of the tactics, scripts, and techniques are the product of years of in the field testing and rely heavily on principles copywriters have been using for years. Few startups, along with their business development and sales teams, have applied these principles which is why they're so incredibly effective. They stand out because they're different than the run of the mill garbage prospects see over and over again.

And guess what...all of these frameworks I teach can be applied in hundreds of situations to begin dialogues with CEO's, celebrities, thought leaders, press...you get the picture.

*Being one click away from anyone you'd ever want access to is a powerful place to be.

Skeptical?

As of Jan 1, 2014, this course was rated 4.88 out of 5 stars by everyone who took the time to write a review.

The last company I did business development for did over 300 BD deals which played a large role in our $100 million dollar exit. I've been contracted for hundreds of dollars an hour by startups to teach their sales teams things you'll learn in this course like "the bandage email framework" and how to create internal referrals.

But don't just listen to me. Here's what a few other people have said:

"I used some of the tips to send a cold email to the CEO of a company we were interested in working with. I got a meeting set up and it went great. We're close to working out a deal and they even introduced my boss to an investor. Your tips were invaluable"

-Osman Sheikh, Business Development at BusyConf

"I used your rapportive "find anyone's email address" trick along with your cold email tips to reach out to a billionaire public company CEO. He responded w/in 5 minutes"

-Alex Binkley, Co-Founder at FundingCommunity

A few of the things you'll learn in this course:

  1. How to find the right important key stakeholders to reach out to at a company
  2. Six proven methods to find anyone's email address
  3. The proper "copywriter" mindset to take when constructing cold emails
  4. The bandage email formula
  5. How to follow up effectively when no one responds to your email
  6. The proper cadence to take when reaching out cold

Trust me, this is just a small sample of what you'll learn and by the end of this course you'll have the ingredients to developing the superpower of being an extraordinary cold emailer.

No matter who you are, I guarantee you'll learn at least one thing from this class (see the testimonials above for proof).

I will personally respond to any questions you may have as you go through the material so there's no worry if you're not sure how to take all of the information and apply it to your life. So sign up now!

Talk soon,

Scott Britton

P.S. The $99 price is an initial offering to build the students and positive reviews.

I believe being able to start a dialogue with anyone in the world is worth way more than 30 cents a day for the next year so I plan on raising the price in the near future. If you want to take advantage of the initial price, I'd sign up sooner than later (Like now!)

Who this course is for:

  • This course is for professionals who are looking to get meetings with other businesses and master the art of cold emailing to take their business to the next level. It is not for beginners who are unfamiliar with how to navigate the web and email.
  • This course is for anyone who wants to develop the superpower of being able to start a dialogue with anyone in the world. Whether you want to generate meetings for your startup or just network with people that can change the trajectory of your career you will receive insane value from this course.

Course content

8 sections • 59 lectures

Welcome, I'm Scott Preview 02:12

Introduce Yourself! Preview 01:07

Get Organized Preview 05:37

Identifying Companies For Your Hitlist Preview 07:23

Importance of Finding The Right Stakeholder Preview 03:44

Mining LinkedIn Preview 05:38

Company Website Preview 00:50

Your Personal Network Preview 03:08

Informational Cold Call Preview 09:43

Articles and Press Releases Preview 02:44

Twitter Preview 01:24

Previous Employees Preview 01:51

Why Approach Via Email First? Preview 04:02

Rapportive Preview 02:16

Mailtester Preview 01:09

Jigsaw Preview 01:12

Emails For Corporations Preview 00:38

Snapbird Preview 01:40

Toofr Preview 00:28

Other Tactics Preview 03:04

Why to Avoid LinkedIn Messaging Preview 02:09

The Copywriter's Cold Email Mindset Preview 01:27

Crafting Subject Lines Preview 11:47

Using the Proper Address Preview 02:49

Length Preview 01:47

Tone Preview 04:28

Avoiding Declarations Preview 01:32

Personalization Techniques Preview 01:13

Spacing Preview 01:05

Email Address and Signature Preview 00:53

Exclamation Points and Smiley Faces Preview 01:30

The Bandage Email Formula Preview 00:58

The Bandage Email For Freelancers Preview 03:06

Script and Breakdown Preview 07:07

The Multiple Internal Reference Preview 02:46

Creating an Internal Referral Preview 04:20

The Personalized Screencast Preview 02:38

The Custom HTML Attachment Preview 04:08

Buyer's Mentality Approach (Great for Local Businesses) Preview 06:43

Event Based Cold Emails Preview 01:46

Attachments 101 Preview 01:07

Vocabulary Calibration Preview 00:56

Capitalization, Underlining, and Bolding Preview 00:52

Proposing Coffee or Lunch Preview 00:40

Time Commitment Assumptions Preview 00:58

Phrases to Avoid Preview 02:40

Mindset When This Happens Preview 00:46

The Best Way to Follow Up Preview 04:16

Tools to Use Preview 02:48

Cadence Preview 00:35

If You Still Don't Receive A Response Preview 00:25

Continuing Education Preview 05:58

Section 1 Slides: Finding the Correct Person to Email Preview 75 pages

Section 2 Slides: Finding Anyone's Email Address Preview 35 pages

Section 3 Slides: Mindset, Subject Lines, and Address Preview 28 pages

Section 4 Slides: Cold Email Rules of Thumb Preview 29 pages

Section 5 Slides: Winning Scripts and Formulas Preview 44 pages

Section 6 Slides: Cold Email Don'ts Preview 12 pages

Section 7 Slides: Dealing With No Response Preview 17 pages