Lead Generation B2b Sales Linkedin And Cold Email Scripts

LinkedIn + cold email lead generation for B2B sales. Lead generation, lead nurturing emails, B2B marketing for B2B sales

Last updated 2022-01-10 | 4.4

- Use lead generation tools to get unlimited email addresses
- Lead generation script to connect with people on LinkedIn
- Get a script for your email autoresponder to follow up after a cold email

What you'll learn

Use lead generation tools to get unlimited email addresses
Lead generation script to connect with people on LinkedIn
Get a script for your email autoresponder to follow up after a cold email
Learn to nurture your cold leads and warm them up
High ticket sales
Boost B2B sales by setting up retargeting ads

* Requirements

* Desire to to cold email and cold outreach
* Few tools in the course are paid - but most are free

Description

Master high-ticket B2B sales, lead generation, and lead nurturing to get a large number of leads and take many of them through your sales process to become clients.

Acquire unlimited leads and do cold email and LinkedIn outreach. Then whoever doesn't respond, do lead nurturing to turn them from cold leads to warm leads that engage later.

Many popular businesses today like agencies, consulting companies, freelancers, and B2B businesses do cold outreach for lead generation and sales.

I get asked a few times a week by my coaching students how to do cold email and cold outreach.

The problem has been that cold email is almost like spam and it has very low response rates due to boring pitches that fill up people's inboxes.

In this course, I'll reverse that by showing you cold email and cold LinkedIn scripts that get people to engage with you and enter your sales process.

B2B SALES AND LEAD GENERATION TOOL

I'll show you a tool that gives you email addresses and contact information of potential clients in seconds. You can then use those email addresses to reach out to potential clients via cold email marketing and get them interested in your business. With this tool, you will be able to begin your B2B sales the same day you get this course.

PAID TOOLS DISCLAIMER

The D7 tool is paid, but it is inexpensive. Also, some tools will require an email address to sign up.

LEAD GENERATION BEYOND COLD EMAIL

Cold email marketing isn't the most desired approach to doing B2B sales because cold email is tedious to do and many of your potential clients will see it as spam. In this course, we go beyond just cold email. I'll show you how to do lead generation with SEO, freelancing sites, content, and much more.

B2B SALES AND LEAD GENERATION FOR AGENCIES, CONSULTING, LOCAL SERVICES, AND FREELANCERS

Many small businesses rely on cold lead generation and B2B sales outreach to get their initial clients. The problem is that there are too many marketers pitching business owners. Instead of sending the same tired cold emails that get deleted, I'll give you more interesting email and LinkedIn scripts that make you stand out.

This B2B sales course is made for service businesses, local services, agencies, and freelancers. If you run any of these businesses and your clients are small or mid-size companies, then this course is perfect for you.

============================

DIFFERENCE BETWEEN B2B MARKETING FOR LEAD GENERATION AND LEAD NURTURING FOR B2B SALES

Lead generation is the process of finding potential new clients and getting them to the top of your sales funnel. Unfortunately, most fresh leads don't immediately proceed to buy. For example, if you send a cold email, you won't get many sales. After lead generation, and an initial cold email, you must perform lead nurturing to get people to take the next steps in your sales process.

This course covers both, cold lead generation with email marketing and LinkedIn and lead nurturing to turn those cold leads into sales.

============================

BONUSES INCLUDED

* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable

* Personal invitation to my Facebook community after you complete the course

* My list of 50 business-success skills when you complete the course

============================

RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT

If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because

1) I care about my students.

2) I feel a responsibility to make sure that students get their money's worth from the course.

============================

MONEY-BACK GUARANTEE 

This B2B sales and lead generation course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students. 

Invest in your future. Enroll in this course now and master B2B sales and lead generation.

Who this course is for:

  • Small business owners

Course content

17 sections • 110 lectures

B2B sales and lead generation course welcome and what to expect Preview 03:21

Marketing strategies overview so you can fit each into your B2B sales plan Preview 05:36

D7LeadFinder lead generation tool introduction Preview 02:47

D7LeadFinder results Preview 06:14

What to do with the Excel file you download it from D7LeadFinder Preview 00:10

How to approach your first potential client in a professional way Preview 04:25

Example of a highly-effective email pitch you can write Preview 06:40

Email follow up sequence Preview 01:24

Following up after a successful meeting Preview 05:42

Example of a proposal to send to a small business for a relatively small deal Preview 02:04

What types of businesses are best as clients or have been impacted by Covid Preview 02:02

Email, direct message, or phone call Preview 02:44

Problem with cold LinkedIn outreach as experienced by people you are selling to Preview 04:22

Cold pitch approach and lead generation script that gets engagement Preview 08:20

Treating your cold leads long-term to warm them up Preview 03:14

Options for LinkedIn messaging marketing automation tools Preview 04:16

LinkedIn connection message template to immediately compel and interest people Preview 05:36

LinkedIn lead generation welcome message template Preview 06:34

Other times to write people a message on LinkedIn Preview 00:06

FindThatLead lead generation browser extension for LinkedIn to get emails Preview 05:40

Using social media to find freelancing work through hashtags Preview 03:00

Business proposal section introduction Preview 01:50

Choosing a nice business proposal template Preview 02:34

Opening slide of a business proposal Preview 05:35

Table of contents slide Preview 02:02

Executive summary of a business proposal of a $500k/year business Preview 06:26

Advanced: Editing using emotional intelligence and understanding of your reader Preview 09:07

Putting a lot of text on a proposal presentation page Preview 03:33

Solution section and project schedule Preview 03:16

Researching your target reader for better and more targeted writing Preview 03:51

Writing the full solution part of the business proposal Preview 06:56

Team section of the business proposal Preview 01:25

Pricing slide of a business proposal Preview 01:57

Contact information of your proposal Preview 01:12

Business proposal quiz

Creating a company page in LinkedIn Preview 04:02

Adding a product to your company page on LinkedIn Preview 03:55

LinkedIn as your reputation management on online resume Preview 01:34

Professionally branding your 2 LinkedIn images Preview 03:27

Managing your website listing on your contacts details Preview 02:33

Updating your byline to promote your business or brand you Preview 01:13

How to create a nice summary for your LinkedIn profile Preview 05:34

LinkedIn endorsements and recommendations Preview 04:30

Fast way to get recommendations Preview 01:48

Experience, publications, and other important sections of your LinkedIn profile Preview 05:47

Five hundred contacts and managing your connection requests Preview 02:43

Your LinkedIn feed Preview 02:05

Difference of email autoresponder and email workflow Preview 03:20

My approach to sales copywriting Preview 02:27

Why we will use MailChimp (great free plan) and how to starting the setup Preview 01:37

Designating a list Preview 04:10

Technically setting up the autoresponder in MailChimp Preview 02:25

First email of the autoresponder that can actually get your leads on a call Preview 09:59

Second autoresponder email Preview 07:58

Example of a good B2B sales autoresponder with Helium 10 Preview 04:11

Third, fourth, fifth and further emails in your autoresponder Preview 09:54

Using Facebook to reach people and do lead generation Preview 03:53

Creating Twitter lists for lead generation Preview 01:54

Fiverr as a B2B marketing tool for free lead generation Preview 01:25

What not to trust Preview 00:03

Renting email lists Preview 00:09

Learn about GDPR - EU's new data protection law Preview 00:06

What is empathy Preview 04:09

How I use empathy and emotional intelligence in B2B sales Preview 06:30

Handling sales objections Preview 08:32

Example of how I handle sales objections in my sales process Preview 06:46

Introduction to negotiation using assertive communication Preview 01:44

Introduction to negotiating using assertiveness Preview 01:53

Bad-cop, good-cop negotiation technique Preview 04:02

B.A.T.N.A, bluffing, and when to walk away Preview 05:52

Section introduction for creating a lead generation vetting form Preview 01:52

Creating a Google Docs account so we can use Google Forms for lead generation Preview 02:35

The project we will do with Google Forms to save time and money Preview 04:23

Planning our lead generation form questions to properly vet our leads Preview 05:34

Creating the lead generation form from a nice template Preview 05:28

Embedding the lead generation form on your website Preview 04:43

Getting and managing responses in your B2B sales process Preview 04:18

Introduction to the Facebook ads section of this B2B sales course Preview 04:51

Explaining the examples in the coming videos Preview 01:18

Setting up 2-factor authentication for security - now required by Facebook Preview 04:43

What is the Facebook Business Manager and why you should use it Preview 03:08

Adding a page to our Facebook Business Manager account Preview 01:44

Creating an ad account in Facebook Business Manager Preview 04:10

Page permissions and details Preview 04:12

Facebook ad strategies and goals Preview 08:09

Page banner size Preview 02:04

Setting the brand image Preview 00:56

Where to get an unlimited number of great images to use on your page Preview 02:06

How to set up your Facebook page screen name Preview 01:31

Difference of campaigns, ad sets, and ads. Plus, introduction to experimenting Preview 07:04

Organizing my music page ads to build a fan base and grow Preview 06:08

How to choose the campaign type for your lead generation Preview 07:14

How to add a catalog of products (or B2B services) to your Facebook page Preview 03:36

Publishing your store on your Facebook page - this can be B2B services too Preview 01:59

How to create a custom conversion event and a tracking pixel Preview 09:21

Showing how I created one campaign with multiple lead generation ad sets Preview 07:50

Narrowing your Facebook ad lead generation targeting Preview 03:49

Budgets for your ads Preview 06:02

Running an ad directly to your service or product catalog Preview 02:56

Setting up a fresh Google Ads account for lead generation Preview 04:11

Ad campaigns, ad sets, and individual ads we'll use for lead generation Preview 03:37

Entering Google Ads expert mode Preview 01:01

Introducing the different Google Ads bidding Preview 03:33

Setting up the Google Pixel for ad retargeting and lead warming Preview 05:00

Creating a retargeting campaign based on your custom audience for lead warming Preview 03:10

Connecting Google Ads to Google Analytics to track leads in our B2B marketing Preview 01:45

Course conclusion quiz to test your B2B sales and marketing skills

Congratulations! Thank you for being a great student! And some parting words. Preview 03:05

Bonus lecture Preview 00:04