Airbnb Get More Bookings Of 30 Days Full Guide

The full guide to getting more long-term bookings on Airbnb so your business is a great deal for you and your guests.

Last updated 2022-01-10 | 4.6

- How to attract bookings of a month or longer
- even in the off season
- How to make long-term guests feel truly at home in your property
- What you need to do to have long-term guests leaving 5* reviews

What you'll learn

How to attract bookings of a month or longer
even in the off season
How to make long-term guests feel truly at home in your property
What you need to do to have long-term guests leaving 5* reviews
How to get prospective guests to go from looking at your listing to booking a long-term stay
How to shift your business more towards earning great passive income

* Requirements

* A basic knowledge of Airbnb as a platform is recommended
* Able to use spreadsheet software (Google sheets/Excel etc)

Description

Get more bookings, have fewer guests - the Airbnb monthly rentals model


Airbnb is a hospitality business. But vacation rentals and short term guests are not the only way for a host to run an airbnb business. Did you know Airbnb has a platform for month long rentals? Google “airbnb sublets” and you’ll see.


The signs are here. Airbnb in changing. Most hosts have seen more and more listings going up in their area, and a different kind of guest coming in (or simply fewer guest altogether).


This has created a new set of challenges for all hosts, new and experienced.


  • Some hosts are finding that the number of reservations has really dropped off.

  • New hosts who are thinking about Airbnb for the future or just finding their feet are looking for guidance in a difficult marketplace

  • Experienced hosts are looking for a more passive model (that has been buried under the increasing professionalisation of the business) so they can choose how involved they are in the day-to-day


At the same time, Airbnb as a platform is adapting to a different kind of guest. These guests are freelancers, remote workers, people in between permanent homes. They are people looking to book for a month or more.


This type of guest can be really attractive for airbnb hosts.


  • Fewer guests means less work and more passive income for hosts

  • Long-term guests are more careful with your property, and in their relationship with you

  • They book for the off-season

  • It’s win-win; you can offer them a steep discount and still make a great profit


But long-term airbnb guests are risk averse. Put yourself in their position. They are booking for a month or more. They won’t just look and book. Where they stay will determine a lot of their life experience for the months that they are there.


They have different needs to short term rentals or vacation rentals. They want to see that their needs are met. And that the price is fair.


If you’re going to attract them, the fundamental challenge for you as a host is this:


Developing an inside-out knowledge of how long-term rentals work, in your particular case, with the property you have and the guests you can attract.  


It takes work to do this. There are some important changes to implement in your airbnb business. With this course you can break the challenge down into 5 parts. Each part relates to an already familiar part of your work as a host.

You’ll learn more about:


  • Guests - Who long-term guests are and what they want

  • Hospitality - How to make them feel at home in your property (true hospitality!)

  • Pricing - How to set a win-win price

  • Listing - how to optimise your listing for increased conversions

  • Marketing - how to get the word out about the great offer you’re making



I was ready to be among the first to make these changes in my native Italy. I think this was for 2 reasons:


  1. I’ve travelled the world working remotely - I’ve experienced long-term rentals as a guest

  2. I’ve worked in apartment rentals for the last 17 years and I’ve had an airbnb business for the past 3


Over the years, I’ve collected this mix of experience as both guest and host. This is something that lead Wired to write about me and my work, and the TTG International Hotel Exhibition to invite me to speak on the topic of “hacking Airbnb”.


I’ve been teaching hosts in Italy how to adapt for month-long bookings and now, with this English language version of the course, hosts everywhere can learn what I’ve found to work.


Here’s what you’ll do in this course so you see more 30+ day bookings come in:


  1. You’ll perform a quick check to see if the opportunity is right for you. It’s free in the videos below. It’ll take max. 10 minutes and will give you an idea if it’s worth spending more time doing a proper assessment of your pricing (which is also free to you).

  2. You’ll understand why long-term rentals are a good deal for you, for your guests and for the future of your business

  3. You’ll follow a step-by-step process for setting a win-win price that’ll provide you a decent passive income and offer a great deal to your guest. (Also free, for a limited period of time.)

  4. You’ll discover everything you need to know about how to make long-term guests feel truly at home in your property (which is so important for those 5* reviews)

  5. You’ll find out the most cost-effective ways to get your property ready for long-term guests

  6. You’ll optimise your listing so potential guests can see everything they need to know and actually click “Book”

  7. You’ll decide if you want to try one of our suggested optional strategies for actively marketing your property.



You can see what the hosts I’ve worked with in Italy have to say:


Luisa - I followed Luca’s courses despite having worked in the sector for 10 years and I find them useful - some parts are illuminating even! Luca explains so clearly…


Annalisa - I took several of Luca’s courses and honestly, right now, I’m doing pretty well [...] There’s so much information that I would have had trouble finding myself, and here it’s all together which is a huge advantage! [...] For me his courses have been extremely useful!


So if you’re curious about what this course can do for you then try the quick check. It’s worth 10 minutes of your time to see if this idea can really change your business.


If that works out, then skip the module on why long-term rentals are a good deal for you. It’s important to understand, but you can do it later. First check that you have a good chance of making more money with long-term rentals. Do the module on Setting a Win-Win price.


If that works out, then I know I’ll be seeing you in the course soon enough.


Good luck with the work!

Luca

 

Who this course is for:

  • Existing Airbnb hosts who want to increase the passivity of their business
  • People thinking about airbnb for the future or finding their feet
  • Hosts who have seen their number of bookings drop off and are looking for a new direction

Course content

8 sections • 52 lectures

Introduction Preview 01:38

How I discovered the value of long term guests Preview 03:50

Quick Check - Can you benefit from long term rentals? Preview 01:07

Added extra - Some examples of my long terms guests Preview 02:32

Section Conclusion Preview 00:37

What you will learn in this section... Preview 01:17

The end of the gold rush is a new opportunity Preview 05:03

More long term guests and more Airbnb properties... Preview 03:57

...but still too few hosts helping long term guests. Preview 04:09

The advantages of long term guests for you as a host Preview 03:41

What you have learnt in this section... Preview 02:08

Section Introduction Preview 01:13

The right monthly price does not exist... Preview 01:55

The process for calculating a "best guess" price Preview 02:16

Analysing the returns of your existing business Preview 03:18

Calculating your best guess price to charge long term guests Preview 05:44

Using Airbnb to validate your best guess Preview 06:08

Added extra - Get your prices right for tourists too Preview 01:22

The devil's in the details - don't miss these 3 key settings Preview 00:40

The Maximum Nights setting Preview 02:58

Flexibility - show that you understand guests' need for flexbility Preview 05:28

Three strategies for utilities Preview 08:53

Managing utilities consumption Preview 05:28

What you've achieved in this section Preview 00:52

What you will learn in this section Preview 01:29

Don't be scared of the setup costs... Preview 01:58

Two well researched lists for you Preview 03:28

You can find the 2 lists and the shopping list document in the resources section of this lecture.

Videos from a digital nomad Preview 00:32

Added extra - Digital Nomad - The importance of internet Preview 04:04

Added extra - Digital Nomad - Why the workspace is so important Preview 06:11

Keeping costs down Preview 01:32

Actually getting this done Preview 02:17

What you have learnt in this section... Preview 01:24

What you'll learn in this section Preview 01:45

The 4 key elements of your listing Preview 02:34

The basic principles of a good listing for attracting long term guests Preview 01:17

The title and main photo Preview 01:25

The advantages of a clear listing Preview 02:00

How to use the photos and descriptions to create a clear listing Preview 02:30

How to let long term guests judge how easy life will be in your property Preview 05:27

Custom resources to help you with your listing and photos Preview 00:36

Section Conclusion Preview 00:49

What you'll learn in this section Preview 00:31

Strategy 1 - Do nothing! Preview 02:15

Strategy 2 - Real life marketing Preview 03:01

Strategy 3 - Website and Google maps Preview 04:26

Strategy 4 - Social Media Marketing Preview 02:48

Choosing the best strategy for you Preview 00:35

What you've learnt in this final section Preview 00:28

Closing comments Preview 01:05

BONUS - A special invitation Preview 05:21

A link to TRIPS Preview 00:02