Write Less Say More

Boost your business writing skills – tips & cheat sheets for concise, professional and powerful writing.

Last updated 2022-01-10 | 4

- Write shorter
- more concise messages – with confidence.
- Produce powerful
- professional written communication.
- Write simple
- yet elegant content.

What you'll learn

Write shorter

more concise messages – with confidence.

Produce powerful

professional written communication.

Write simple

yet elegant content.

Select the most compelling words.

Learn the secrets to eliminating wordiness.

Cheat sheets to keep beside your computer.

* Requirements

* The desire to write concisely and with confidence.
* Sound English writing skills – the course does not include grammar theory.

Description

The fewer words you write, the more impact you make.

Your written communication is punchy, to the point and enticing for your readers.

Do you write for business? Client emails, essays, marketing material, technical reports – or simply need to produce your best written communication?

You, too, can write concise content – and convey powerful messages.

“This course is well-planned and well-presented. The instructor teaches from a foundation of experience in writing business messages – marketing, internal communication and other standard business fare. This makes for a decidedly "business-friendly" class rather than one packed with complex rules about grammar and structure.”

“Interesting course and easy to follow. I'm already cutting down on wordiness and achieving better results. Good examples and cheat sheets.”

Often less is more. The fewer words you have on a webpage, brochure or email the more impact you can have.

This powerful business writing course will boost your writing skills with techniques and cheat sheets for concise, professional and powerful written communication.

Forget grammar theory; think easy-to-follow examples and business-oriented content. Your business writing will:

- Make more impact
- Be more succinct and powerful
- Grab readers’ attention
- Hold readers’ attention

“Material/delivery clear and concise. Enjoyed the exercises. Instructor very knowledgeable.”

“Course has been extremely helpful with my university assignments.”

“I was surprised at how quickly my writing improved… The examples and exercises are relevant and easy to follow, and I will continue to refer to the material in my current role.”

Reduce wordiness and produce more professional writing.

In this fast-paced business writing course, I share my secrets to writing concise content and powerful messages. I reveal simple techniques to keep your words down and your message compelling – giving you the confidence to write concisely, with ease.

I’ve created cheat sheets you can print and keep next to your computer for easy reference, and exercises that will hone your business writing skills.

Start writing business communications with confidence – content that gets noticed and is read to the very end.

Complete this business writing course in as little as three hours, and continue to use the material as a reference.

Who this course is for:

Anyone who writes – whether it’s for business, university or school
You should have sound English writing skills as the course does not include grammar theory
Marketing executives
Content managers
Executive assistants
Secretaries
Sales executives
Technicians who write reports
Engineers
Real estate agents
Public servants
Defence personnel
Journalists
Teachers

Course content

6 sections • 25 lectures

Introduction to powerful business writing 3 lectures

Intro to powerful business writing Preview 01:34

Improve your writing instantly Preview 02:12

Two easy techniques to get you writing fewer words immediately.

The power of simplicity (updated Mar 2016) Preview 03:05

The power of simplicity

Why is it so important to keep our writing simple? We look at writing from the reader’s perspective – and how to hold their attention.

Outline

Simple steps to clear, concise writing
Key messages: planning and how to make them stand out
An introduction to word choice

Keep your writing simple 2 lectures

Write powerful paragraphs (updated Mar 2016) Preview 06:38

Write powerful paragraphs

Learn how to write paragraphs that keep your readers engaged.

Outline

Key messages – keeping to one idea per paragraph
Paragraph length – generally, the shorter, the better
Topic sentences to introduce the main idea of the paragraph
Presentation – how to make your paragraphs more reader-friendly
Reviewing your paragraphs

Exercise – write powerful paragraphs Preview 4 pages

Exercise – powerful paragraphs

Test your paragraph construction skills.

Language 8 lectures

Word choice Preview 06:21

How to choose the best words for your piece of written communication.

Outline

The importance of planning, and writing with your audience and objectives in mind
Why – and how to – replace complex words with simple ones
Jargon – and using the best language for your audience
Being precise for effective writing
‘…ing’ words and how to avoid them