How To Write A Business Plan
Tags: Business Plan
Business plan template & business plan examples: Create a top business model & business plan for your business ideas
Last updated 2022-01-10 | 4.6
- Write your business plan that contains winning business strategies- Create a strong business model for businesses like: Local services
- freelancing
- eCommerce
- affiliate
- self-branded businesses
- and innovative start-ups
- Step-by-step walkthroughs for writing each section of a business plan
What you'll learn
* Requirements
* Desire to write a business plan that would bring you one step closer to realizing your dreamsDescription
Revolutionary, new way to write a professional business plan that will help you identify the most effective business strategies for your situation.
Take this step to start your business, achieve independence, and become your own boss.
Latest course update for 2022:
More business plan examples of different businesses across different industries
Innovative three-sentence business plan to get you started
Take your three-sentence business plan, expand it into a one-page business plan, and then a full and professional business plan
Top-ten business planning mistakes and exercises to help you avoid them
More details added to the financials section
How you can turn yourself into a stronger entrepreneur
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WHY YOU NEED MORE THAN A BUSINESS PLAN DOCUMENT
Many courses just focus on writing a business plan document. But the value of business planning is that it helps you start - not have some useless document that no one wants to read.
This is the issue in the business planning industry: People selling useless fill-in-the-blank business plan templates that have useless information that isn't catered to your unique business.
In this course, you'll learn how to create great business strategies that will help you have an ideal start your business.
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INSTRUCTOR BACKGROUND: THOUGHT LEADER IN BUSINESS PLANNING
My business plan book 'How To Write A Business Plan' is consistently the top business plan book on Amazon. My book is used by a number of universities and high schools, and I regularly get invited by these institutions to give talks about starting a business.
I've been an entrepreneur for 20 years, have personally coached over 1,000 entrepreneurs, taught 150,000+ students online, and helped millions of entrepreneurs worldwide, some of whom created 6 and 7-figure businesses, and I can help you too.
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ARE YOU FACING THESE COMMON BUSINESS PLANNING PROBLEMS?
After coaching over 1,000 entrepreneurs, I saw entrepreneurs make the same business planning mistakes time and time again:
Confusion from cumbersome templates that don't give you the right strategies for your unique situation
Not knowing which business strategies are best to choose
Feeling confused, losing confidence, and quitting
Over-planning and never starting
Under-planning and stumbling into common costly errors
Stress! Lots and lots of stress
Not only have I coached people like you, but I've also been there myself. I've felt the stress and confusion you might be feeling now. I know how difficult it can be, and I'll do whatever I can to help you put it all behind you.
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IMPROVED BUSINESS PLANNING BASED ON EXPERIENCES OF ENTREPRENEURS JUST LIKE YOU
I created a new and much easier way to write a business plan that solves all the problems plaguing entrepreneurs and helps to ensure that the strategies you plan are optimal.
Say goodbye to confusion, stress, frustration, confusing templates, and most importantly say goodbye to costly business errors.
My innovation is the three-sentence business plan that focuses on the core elements of your business and naturally expands into a full business plan.
When you focus on the most important aspects of your business, you are more likely to plan those parts of your business correctly, make fewer mistakes, and ultimately create a stronger business.
After you create your three-sentence business plan, I'll show you how to expand it into a one-page business plan, and then into a full business plan that has optimal strategies.
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BALANCE THE BUSINESS PLAN WITH EXECUTION
You can't start without planning, but over-planning is also a problem. This course balances the two.
Real-world execution of your business strategies is more important than planning. Each section of the course shows you how to plan your business and at the same time gives you actionable, real-world advice for how to execute after you start.
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START PLANNING NOW AND START YOUR BUSINESS SOONER
Upon completion of this business plan course, you will be able to write a good business plan on the very same day. The sooner you plan, the sooner you'll start your business with a stronger foundation, business model, and ultimately reach all your goals. So start today by enrolling in this business plan course. Stop waiting and start doing!
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IS BUSINESS PLAN WRITING STILL POPULAR OR NECESSARY?
Some people say that business plan writing isn't a good thing to do. In fact, business plan writing has become less popular with start-ups. There is a good reason for that. Start-ups tend to go all in quickly with little time to plan. A business plan for startups isn't common because startups don't have time to focus on writing a long business plan document.
But strategic business planning is still necessary even if extensive business plan writing isn't always ideal.
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WHICH BUSINESSES CAN BENEFIT FROM WRITING A BUSINESS PLAN USING THIS COURSE?
This course can help different businesses from local brick and mortar businesses to online businesses and startups.
Common brick and mortar businesses planned with this course: restaurant, cleaning, gym, coaching, boutiques, stores, and various services.
Comm startups planned with this course: mobile apps, YouTube, influencer businesses, eLearning businesses, eCommerce businesses, freelancing, innovative startups.
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BONUSES INCLUDED
* Extra freebies and downloadable worksheets
* Personal invitation to my Facebook community where you can discuss business strategy with other entrepreneurs
* My list of 50 business-success skills after course completion (business plan writing is only one of them)
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THIS COURSE IS IDEAL FOR YOU IF YOU:
Are a first-time entrepreneur writing your first business plan
Are stressed and stuck on writing a business plan
Want to create a great strategy before starting their business
Need a business plan to help them raise money
Are starting an Ecommerce business, local business, affiliate business, self-branded business, innovative start-up, mobile app, B2B business, service business, or home-based business with one or two people
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TYPES OF BUSINESSES YOU CAN PLAN WITH THIS COURSE
You can plan any type of business including a restaurant or diner, coffee shop, barbershop, spa, salon, nightclub, local event, most kinds of stores ranging from boutiques to grocery stores to jewelry shops, animal care or grooming, lawn care or landscaping businesses, moving businesses, gym, frozen yogurt or ice cream shop, a deli, liquor store or a sandwich shop, a beauty salon or a hair salon, a spa, a daycare business, a hardware store, commercial cleaning or residential cleaning, car wash, general contractor business, dog walking or pet sitting, t-shirt business, martial arts studio, dance studio, residential cleaners, commercial cleaners, dentist office, therapy services, medical offices and doctor's medical practices.
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RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
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CERTIFICATE OF COMPLETION WHEN YOU FINISH 100% OF THIS BUSINESS PLAN COURSE
When you complete 100% of the videos in this business plan course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your business planning expertise and that you have completed a certain number of hours of instruction in writing business plans.
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MONEY-BACK GUARANTEE SO BUY NOW
The business plan course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee. It's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students.
Invest in your future! Enroll in this business plan course now and create a winning foundation for achieving your dreams.
Who this course is for:
- Aspiring entrepreneurs who are writing a business plan - be your own boss, start a business, and reach great potential
Course content
14 sections • 95 lectures
How to take the business plan course and warm welcome! Preview 02:46
Udemy player features to make it easier to watch this business plan course Preview 01:29
Introducing the 3-sentence business plan, examples, then your exercise Preview 06:41
EXAMPLE: Turning a 3-sentence plan into a 1-page business plan for a mobile app Preview 03:47
EXAMPLE: 1-page business plan for local business like a lawn care business Preview 04:14
Section introduction - more examples of a three sentence business plan Preview 01:24
EXAMPLE: Agency or service business 3-sentence plan to a 1-page plan Preview 07:50
EXAMPLE: Ecommerce 3-sentence business plan to a 1-page plan Preview 07:26
Mistake example and how to organize your plan: influencer & coaching business Preview 05:47
EXAMPLE: B2B (Business to Business) 3-sentence & 1-page business plan Preview 06:50
How long should a business plan be & what writing style you should use Preview 03:24
Business plan fundamentals quiz
Business plan template to download Preview 03:21
Executive summary and section introduction. Starting to write the full plan Preview 02:27
Business or service section of the business plan Preview 03:04
Business plan product mistake Preview 03:58
For complex or technical products: Eric Ries Lean Startup Methodology Preview 03:12
Company stage section of the business plan Preview 01:46
How much progress have you made with your business? It is ok if you are just starting. Every company had to start somewhere. You must simply help the reader of your business plan know how long have you been working on your business, and what kind of traction or growth you have. If you have customers, product or revenue, this is a good place to note the maturity of those.
Determining your market size - business plan section Preview 09:25
Do you know how to calculate your target market size? You must know that, and express it clearly in your business plan. If investors read your business plan they should be able to determine whether the overall opportunity is big enough, and whether you have a good understanding of the size of your own target market. Additionally, depending on how you count, different calculations can result in different target market size numbers, which as you can imagine, leads to some pretty interesting discussions.
Market size example from a real business plan Preview 05:28
Marketing plan section of your business plan - theory Preview 05:47
Your revenue streams and how you will earn money - business plan section Preview 07:08
Discuss how your business will make money. What will be your revenue stream or revenue streams if you plan to have more than one source of income. There is typically a big decision for whether you decide to pursue multiple revenue streams or just one, and you have to explain this reasoning in this section as well.
Revenue stream section example from a real business plan Preview 03:23
Current team with tips on how to build a founding team - business plan section Preview 06:24
Discuss your founding and management team. Also mention any investors, advisors that you have on your team, and the board of directors if you have a board of directors. Most importantly, list all the members of your founding team, their education, and their relevant skill sets and professional experience.
Your business competition and how to deal with competitors Preview 05:50
You must have a section discussing your business competition. You must also explain how you are different than your competition. You don't need to say that you are better than your competition, but you should explain how your business is unique, and how it differentiates itself from competition.
Pricing vs. LTV Preview 05:39
SWOT analysis part of the business plan Preview 03:52
I recently added the SWOT analysis lecture to this business plan course. It isn't something that appears in every business plan, but a SWOT analysis is a nice thing to include.
Example of real business plan SWOT analysis Preview 02:22
NEW! Business plan appendix section Preview 01:55
For sensitive information like some financials or intellectual property that should not be shared with everyone, you can have an appendix section which you can easily add or take out of your business plan depending on who will be reading your document.
Cash flow statement and introduction to the financials section Preview 04:57
The cash flow statement is an important financial part of your business plan. The cash flow statement is as much a very good thing to add to this document as it is good for you to be able to look at a cash flow statement and use the cash flow statement to help you understand where all the money is going and coming from in your business. Having a cash flow statement can help you to realize what to do to stop or decrease some of your spending, and what to do to increase revenue.
Income statement Preview 02:13
Forecasting for an existing business Preview 04:28
How to make projections for a business which has not started Preview 05:32
Unit economics Preview 02:55
Unit economics are a good way to look at a single transaction in your business and understand its finances at a small level. The unit economics can give you a lot of insight about the health of your business.
Unit economics example from a business plan for my mobile apps Preview 01:43
How to calculate the gross profit, net profit and the bottom line Preview 04:13
In this part of the business planning course, I talk about how to calculate gross profit, net profit, and the bottom line. A serious business plan should talk about financials in some detail. If you are just starting your company, your financials won't be too complicated, but you should still have them in your document.
Example of profit calculations in a business plan Preview 02:09
What is the profit margin, and how to calculate your profit margin? Preview 02:40
In this part of the business plan course I explain how to calculate your profit margin. Again, if you are just starting your company, you probably don't have to cover this, but it is good to know.
Profit margin example for a mobile app business plan Preview 01:35
What is pro forma earning and how to calculate them? Preview 03:42
In this part of the business plan I talk about pro forma earnings. It is essentially a projection. Again, if you are just starting your company, it is nearly impossible to get this right, but it is good to try. Usually you base pro forma earnings on previous earnings.
Pro forma earnings example from a mobile app business plan Preview 01:31
Elements of a balance sheet in a business plan Preview 03:57
In this part of the business plan course I talk about your balance sheet, and all the elements you should have in it.
Balance sheet example from a business plan for a mobile app Preview 01:40
Section introduction - the (multi) million dollar business plan we'll examine Preview 02:18
Executive summary and product overview Preview 02:10
Calculating target market size without industry research reports Preview 06:19
Competition and marketing plan Preview 03:49
Case study: Another commerce company that chose to sell in brick & mortar store Preview 05:22
Example: Choosing a semi-successful marketing strategy & bad results that follow Preview 04:30
Team and S.W.O.T. analysis Preview 05:10
Finances before the business has started Preview 06:28
Business plan copy (prior to starting) Preview 04:54
Challenges through execution that almost all entrepreneurs also face Preview 04:05
What worked and how growth began happening Preview 07:49
Challenges and work ahead Preview 04:59
Starting to look at the grout business plan after it 2 years in business Preview 03:53
S.W.O.T analysis and LTV sections Preview 02:18
Grout business 2-year business plan financials Preview 06:56
Copy of the business plan of this company at two years, shown in the videos Preview 04:39
People fight me about Amazon and other retailers Preview 02:14
Starting an agency business - examples of 4 business plans for the same business Preview 07:22
Practical business plan to starting an online business Preview 10:06
Local business - bookstore business plan Preview 06:12
Few more thoughts on the previous video Preview 04:43
If I personally had to start a business from scratch today Preview 06:47
Marketing plan section introduction - a vital part of your business plan Preview 02:08
Basic marketing plan for an Ecommerce product Preview 04:47
Local business marketing plan example Preview 05:32
Agency or services (marketing, web development, design) company marketing plan Preview 05:34
Marketing plan for a blog or YouTube or podcast or influencer or coach Preview 03:18
Marketing plan for a platform or big website domination Preview 03:04
Marketing plan for an innovative new product or website Preview 05:03
B2B company marketing plan Preview 04:16
Business planning for a spa, salon, or barber type of business: students request Preview 05:48
Business plan for a coaching business Preview 03:12
Early entrepreneurship and years of failure - what I learned Preview 06:41
Finding growth for my apps and my overall business Preview 04:17
My case study - success phase and how I figured out the revenue situation Preview 05:18
Section introduction on legal issues related to planning and starting a business Preview 02:15
Company registration and formation decision (LLC vs. S Corp vs. C Corp) Preview 08:36
Section introduction - pitching investors after you created a business plan Preview 00:56
Pitch poety vs. prose Preview 02:55
One sentence business pitch/explanation template Preview 05:19
Example of a bad and rambling pitch Preview 07:52
Outline of a pitch deck Preview 03:44
Problem and solution sections of the pitch deck Preview 09:34
Differentiation and why this approach slides Preview 04:14
Business model Preview 03:10
Target market size Preview 04:38
Team section of the pitch deck Preview 04:49
Financials Preview 03:30
Business pitch communication quiz
Course certificate: How to get your business plan course certificate Preview 02:05
Congratulations! Thank you for being a great student in my business plan course Preview 03:05
Bonus lecture Preview 00:23
This course includes:
- 6.5 hours on-demand video
- Access on mobile and TV
- Certificate of completion
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