Ecommerce Ads With Google Merchant Center Google Shopping

Product Listing PPC Ads with Google Shopping: Ecommerce sales strategy that is much more effective than basic AdWords

Last updated 2022-01-10 | 3.3

- Create Google Merchant account and run highly-converting Google Shopping ads
- Get cheap ad clicks from lucrative traffic who are currently shopping
- More effective for sales than Facebook ads or Instagram ads

What you'll learn

Create Google Merchant account and run highly-converting Google Shopping ads
Get cheap ad clicks from lucrative traffic who are currently shopping
More effective for sales than Facebook ads or Instagram ads
Sell more products and run ads more profitably
Grow revenue
profits and ultimately your business
Get better click-through rates on your ad than with regular Google AdWords ads

* Requirements

* Be excited to get highly-targeted shopping traffic to your website
* Have at least a tiny ad budget

Description

Set up highly-converting Google Shopping ads that are made specifically to sell products. Get traffic that is shopping and ready to buy now, and learn how to optimize your ads to get the best leads cheaply.

Google product listing ads have a much higher click-through rate on the Google search result page than transitional Google AdWords.

Whether you are already running Google AdWords PPC ads for your products or not, you should definitely run Google Shopping ads because they convert much better, are generally cheaper, and are made specifically to promote and sell products.

If you want to sell more products, I strongly encourage you to run exactly these kinds of Google Shopping PPC ads. If you are not doing so already, you are missing out.

And if you've tried Google AdWords PPC ads or Facebook ads for products, and could not generate sales, this might be a better option for you since you will be capturing traffic that is already looking for what you are offering.

Try this eCommerce PPC ads course today and begin running your ads soon. 

INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.

I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business, and fulfill your dreams.

BONUSES INCLUDED

* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable

* Personal invitation to my Facebook community after you complete the course so we can discuss your PPC strategies there too

* My list of 50 business-success skills when you complete the course

* Be entered to get chosen for my student of the month status and have your business featured

CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE   

When you complete 100% of the videos in this course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your expertise and that you have completed a certain number of hours of instruction in Google Shopping Ecommerce PPC ads.

MONEY-BACK GUARANTEE 

This Google Shopping Ecommerce PPC ads course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students. 

Invest in your future. Enroll now.

Who this course is for:

  • People who sell products online
  • Ecommerce businesses

Course content

5 sections • 30 lectures

Course and instructor introduction - please watch so you know what to expect Preview 03:00

Differences between AdWords and Google Merchant Preview 02:32

Visual difference of Google Shopping ads vs. AdWords ads Preview 02:22

Creating your merchant account Preview 02:33

More on website verification Preview 01:33

Creating your first data feed Preview 01:57

Free product listings on Google shopping tab Preview 01:46

Beginning to fill out your data feed Preview 02:36

Filling out the product feed Preview 02:25

Link to the Google product taxonomy Preview 00:02

Correctly setting your title attribute Preview 04:53

Link to the Google guide for the title field Preview 00:02

Optimizing the description field in your product feed Preview 02:57

Link to the page discussed in previous video Preview 00:02

Linking your AdWords account Preview 01:25

Another way to upload your product feed: From your ads setup dashboard Preview 00:55

When you have a large product feed file Preview 02:18

Almost there - creating your campaign Preview 01:42

What is the smart shopping campaign option Preview 00:16

Starting to run the ads Preview 01:45

Connecting Shopify and Google Ads and setting up billing Preview 02:08

Submitting the ad to Google Shopping through Shopify Preview 03:14

How to begin running your ads from AdWords Preview 03:42

What if the product doesn't get many clicks at first? Preview 02:57

How to get cheaper clicks with the Ad-rank and how to boost it Preview 05:22

More ad attributes: Strategy to decrease cost of clicks & getting more exposure Preview 02:15

How to set up Analytics for your Google Ads clicks Preview 02:45

Keyword exercise to try Preview 03:58

We are nearing the end of the course Preview 01:48

Course certificate: How to get it if you need it Preview 02:05