Profitable Keyword Research

Successfully rank your website on the 1st page of Google. Select the best keywords, optimize your site and build links

Last updated 2022-01-10 | 4.2

- Use keyword research to better profit from SEO
- Know the financial value of the keyword you target
- Be familiar with free and premium keyword research tools

What you'll learn

Use keyword research to better profit from SEO
Know the financial value of the keyword you target
Be familiar with free and premium keyword research tools
Understand the different types of keywords to choose the most profitable ones
How to generate hundreds of keyword ideas quickly
Generate a keyword plan for your SEO campaign
Know which keywords you will be able to rank for
Create and implement a full link building campaign
Find the best back links for any website
Analyze the competition to know how to outrank them
Understand the what
where
when
why and how to back linking
Develop an internal linking structure to boost rankings and improve link building efforts
Know which free (and premium) tools can be used in the link building process
Download examples of exact link building strategies to use in your own link building campaign
Understand what an SEO audit is and why it is key to achieving top search engine rankings
Understand the step-by-step process for performing an SEO audit to fully understand a website's ranking potential
View a website how a search engine sees it
Select the right keywords to optimize a website for
Use a variety of on-page optimization techniques to increase search engine rankings
Properly optimize website content for maximum SEO results
Know a website's speed
what slows it down and how to fix it
Understand the importance of a website set-up to convert visitors
Set-up and use top reports from top search engine tools
How to get web pages indexed quickly in search engines
See how well your website is set-up to rank in search engines and track results
Determine who your online competitors are
See what competitors are doing and how to outperform their SEO efforts
Determine how to outrank and outperform your competition

* Requirements

* No SEO or keyword research experience is required.
* Having a website your ready to optimize is helpful as you can complete your own SEO audit during this course
* A familiarity with basic HTML is helpful but not required
* The drive to put in the work it takes to properly rank a website
* Be ready to take lots of notes and ask questions as you go so you are prepared to rank your own website by the end of this course

Description

  • Use keyword research to better profit from SEO
  • Know the financial value of the keyword you target
  • Be familiar with free and premium keyword research tools
  • Understand the different types of keywords to choose the most profitable ones
  • How to generate hundreds of keyword ideas quickly
  • Generate a keyword plan for your SEO campaign
  • Know which keywords you will be able to rank for
  • Create and implement a full link building campaign
  • Find the best back links for any website
  • Analyze the competition to know how to outrank them
  • Understand the what, where, when, why and how to back linking
  • Develop an internal linking structure to boost rankings and improve link building efforts
  • Know which free (and premium) tools can be used in the link building process
  • Download examples of exact link building strategies to use in your own link building campaign
  • Understand what an SEO audit is and why it is key to achieving top search engine rankings
  • Understand the step-by-step process for performing an SEO audit to fully understand a website's ranking potential
  • View a website how a search engine sees it
  • Select the right keywords to optimize a website for
  • Use a variety of on-page optimization techniques to increase search engine rankings
  • Properly optimize website content for maximum SEO results
  • Know a website's speed, what slows it down and how to fix it
  • Understand the importance of a website set-up to convert visitors
  • Set-up and use top reports from top search engine tools
  • How to get web pages indexed quickly in search engines
  • See how well your website is set-up to rank in search engines and track results
  • Determine who your online competitors are
  • See what competitors are doing and how to outperform their SEO efforts
  • Determine how to outrank and outperform your competition

Course content

24 sections • 164 lectures

Why I'm Excited About This Course and Why You Should Be Too Preview 01:40

How to Take This Course Preview 00:59

Join Me Here to Learn More About SEO Preview 00:05

What is Profitable Keyword Research? Preview 01:01

What Can You Do With Your Keyword Research Preview 00:54

The Benefits of Keyword Research Beyond Just Traffic Preview 01:25

The 5 Step Keyword Research Process Preview 01:32

Section 2: What To Expect Inside This Section Preview 00:32

Signs of a Successful Keyword Research to Look For Preview 02:06

Understanding Search Intent Preview 03:54

3 Types of Keywords You Need to Understand Preview 04:26

Section 3: What To Expect Inside This Section Preview 00:25

Use of Keyword Research Tools Preview 01:18

List of Keyword Research Tools (Free and Premium Options) Preview 01:11

Section 4: What To Expect Inside This Section Preview 00:28

Using What You Know (or Your Client) Knows to Start Your Keyword Research List Preview 02:04

Breaking Down Keywords into Categories to Generate More Ideas Preview 01:08

Quick Brainstorming Time Out Preview 00:18

How to Quickly Find Highly Searched For Keywords Preview 02:18

The Tool That Gives Related Searches & Terms to Help Expand Your Keyword List Preview 02:37

How to Find Hundreds of Potential Keywords in Seconds Preview 02:30

Using Google Keyword Planner for Long Tail Keyword Ideas Preview 04:18

Google Keyword Planner & Landing Pages Preview 01:41

Expanding on Keywords That Are Already Working For You Preview 00:44

Keyword Ideas From Other Websites & Potential Competitors Preview 03:24

Section 5: What To Expect Inside This Section Preview 00:21

How Many Keywords Should I Target At One Time? Preview 02:29

How Many Searches Should A Good Keyword Have? Preview 03:28

Use This Free Tool to Find General Keyword Search Volume Preview 04:50

Another Option for Finding Keyword Search Volume Preview 04:19

Section 6: What To Expect Inside This Section Preview 00:38

Why Analyze Your Keyword Competition Preview 03:39

Understanding Page Rank and Page Authority Preview 03:18

Free Tools to Find a Webpage's Page Rank and PA & What You're Looking For Here Preview 04:24

What Do Backlinks Have To Do With Keyword Research? Preview 01:19

Analyzing Backlinks to Determine How Quickly You Can Rank a Keyword (Free Tools) Preview 02:11

Analyzing Backlinks With Premium Tools Preview 02:05

Links to the Backlink Tools Discussed Preview 00:02

So Your Keyword Research Is Complete. Now What? Preview 00:53

Bonus: How to Determine the Monetary Value of a Keyword Preview 03:36

What is an SEO Audit? Preview 01:39

Why Conduct an SEO Audit Preview 01:21

How Often You Should Complete an SEO Audit Preview 00:42

How You Can Perform Your Own SEO Audit Preview 01:05

How Long It Takes to Complete an SEO Audit Preview 02:11

Overview: What We're Going to Cover Preview 00:25

How to Track Your Findings Preview 00:51

Sample SEO Audit Checklist - DOWNLOAD & USE Preview 8 pages

Questions to Ask Before Starting an SEO Audit Preview 02:08

SEO Audit Questions - DOWNLOAD Preview 1 page

A Quick Look at The Real Website We'll Be Auditing in This Course Preview 02:59

Getting a General SEO Overview of the Site You're Auditing Preview 09:58

How to View Your Website Like a Search Engine Preview 02:07

Research The Domain Before You Buy It Or Start SEO (See How and Why Here) Preview 04:41

Complete These Action Steps Before Moving on to The Next Section Preview 00:41

Overview: What We're Going to Cover Preview 00:25

What is On-Site SEO? Preview 00:53

What Keywords Do You Want to Rank For? Preview 03:55

Using a Keyword Density Analyzer Preview 02:43

Titles & Descriptions Preview 04:29

URL Structure Preview 02:25

Quick Tip About URL Structure Preview 00:24

Use of Canonical URLs Preview 03:04

Correct Use of H1 & H2 Tags Preview 02:11

Correct Use of Text Formatting Preview 01:52

Use of Quality and Unique Content & Other Content Factors Preview 04:26

Use of 2 Internal Linking Factors Preview 01:58

Image Files, Sizes & Tags Preview 02:08

What Do You Think? Preview 00:50

Broken Links Preview 01:12

Is Your Website User-Friendly? Preview 03:08

Page Speed for Better Rankings & Conversion Preview 04:10

Sample Code For On-Page Optimization Preview 2 pages

How Well Do You Know On-Page Optimization?

Complete These Action Steps Before Moving on to The Next Section Preview 01:21

Overview: What We're Going to Cover Preview 00:36

Use of Website Analytic Tools Preview 01:26

Tracking Top Analytic Reports Preview 06:53

Using Google Webmaster Tools Preview 03:34

Quick Tip for Ranking Website With Multiple Languages Preview 00:45

Using Bing Webmaster Tools Preview 02:03

XML Sitemap for Search Engines Preview 02:27

Robots.txt Preview 04:29

How to Create a Robots.txt File in Seconds Preview 00:21

Are You Tracking Your Website's Rankings & Search Engine Information?

Complete These Action Steps Before Moving on to The Next Section Preview 00:46

Overview: What We're Going to Cover Preview 00:17

What is Off Page SEO? Preview 00:37

Incoming Link Analysis Preview 03:38

How to Use Your Link Analysis to Increase Your Rankings Preview 01:05

Website Domain Authority Preview 01:41

Using Your Competition Analysis to Outrank Your Competition Preview 00:32

25+ Local Directories to Submit Your Business Website (US List) Preview 4 pages

19 Local Directories to Submit Your Business Website (UK List) Preview 2 pages

Complete These Action Steps Before Moving on to The Next Section Preview 00:43

Overview: What We're Going to Cover Preview 00:27

What is a Competition Analysis & Why Is It Important Preview 00:44

How to Perform a SEO Competitor Analysis Preview 02:08

Identifying Your SEO Competitors Preview 00:45

What to Look for When Doing a Competition Analysis - The Complete List Preview 00:57

4 More Fun Tools for Spying On Your Competition Preview 00:57

Complete These Action Steps Before Moving on to The Next Section Preview 00:36

Using a Promotional Strategy Preview 03:06

Examples of Website Promotional Strategies Preview 01:00

Is Your Website Mobile Friendly? Here's How to Test and Fix It Preview 00:31

What to Do Once You Complete The SEO Audit & Where to Start Preview 01:23

Full Website SEO Audit Checklist - DOWNLOAD & USE Preview 16 pages

Complete List of SEO Auditing Tools Used in This Course Preview 1 page

Complete List of Action Steps to Complete Your Own Website's SEO Audit Preview 3 pages

What You'll Know (And Be Able To Do) By The End Of This Course Preview 01:16

What Is Link Building? Preview 00:57

Why Build Links To Your Website? Preview 01:01

What We're Going to Cover Preview 00:53

Two Questions To Ask Yourself About Every Link You Build Preview 01:38

Ultimate Criteria For Determining The Value of a Backlink Preview 03:51

Additional Tips for Selecting Quality Back Links Preview 01:20

The Best Positioning Of A Link Preview 00:54

Places To Avoid Getting Links From Preview 03:50

International Links Preview 00:51

5 Reasons Other Websites Will Link To You Preview 03:29

Understand Your Back Link Profile Before Getting Started Preview 01:17

Link Metric Cheat Sheet - DOWNLOAD & USE Preview 3 pages

What We're Going to Cover Preview 00:37

When Should You Start Link Building? Preview 01:32

How Many Backlinks Do I Need? Preview 02:21

How Quickly Should I Build Backlinks? Preview 01:43

How Many Back Linking Methods Should I Use? Preview 00:58

Which Pages Should I Build Links To? Preview 01:07

How Long Does Link Building Take? Preview 01:21

Should I Remove Bad Back Links Pointing to My Site? Preview 02:27

What We're Going to Cover Preview 00:34

Analyzing Your Competition Before Starting Your Link Building Campaign Preview 01:37

Back Linking Tools Worth Using Preview 06:40

List of Top Back Linking Research Tools (Free and Premium) Preview 00:13

Analyzing Your Back Link Profile Before Starting a Link Building Campaign Preview 01:17

What We're Going to Cover Preview 00:32

Internal Linking Structure Preview 05:14

Easy Ways to Search For Other Link Building Opportunities In Your Space Preview 05:55

Backlinks from Traffic Generation Sources Preview 05:25

Promoting Content to Drive Traffic & Boost Rankings Preview 06:34

Using Embeds for Non-Written Content Preview 05:22

Backlinks from Reputation Management Sources Preview 06:33

How Social Media Impacts SERP Preview 02:34

Using Profile Links To Your Advantage Preview 04:21

4 Easier Methods for Getting .Gov and .Edu Back Links Preview 05:49

Using Partners to Your Advantage Preview 01:39

The Testimonials Trick Preview 02:11

The Power of Discount Promotion for Building Links Preview 01:23

Intro: What We're Going to Cover Preview 00:34

Web Directories Preview 03:57

Directory Exceptions Preview 00:49

Image Directories Preview 01:36

Design Galleries Preview 00:42

Searches to Use For Finding Relevant Websites - Download & Use Preview 2 pages

35+ Top Content Submission Sites (Broken Down By Type of Content) Preview 2 pages

Sample Embed Code Preview 00:43

Searches to Use For Finding .Gov & .Edu Back Links Preview 1 page

Coupon Submission Sites - General and Group Specific Preview 1 page

Searches to Use For Local Business Opportunities Preview 2 pages

Top Web Directories Google Still Values Highly Preview 1 page

Back Links With Image Directories Preview 1 page

Back Links With Design Galleries Preview 1 page