Defining A Digital Transformation Roadmap

Learn how to define and implement a phased digital transformation program to establish your company as a digital leader.

Last updated 2022-01-10 | 4.4

- Understand what digital business transformation is.
- Define the phases and activities of a digital transformation effort
- Build a common vision and plan for their transformation effort

What you'll learn

Understand what digital business transformation is.
Define the phases and activities of a digital transformation effort
Build a common vision and plan for their transformation effort
Identify and proactively manage the program to avoid the common pitfalls that derail transformation efforts
Build consensus and support for a successful transformation program with key stakeholders

* Requirements

* Access to a browser and the internet.

Description

This course will help you quickly establish a company-wide understanding and framework for defining a successful digital transformation program.

Define a Phased Digital Transformation Program That Will Establish Your Company as a Digital Leader

  1. Learn what successful digital transformation requires

  2. Learn to avoid pitfalls that cause 70% of transformation efforts to fail and

  3. Learn how to define a phased program that aligns your company for success

This course helps you understand, communicate and build the consensus required to implement a successful digital transformation program.

It is designed to provide you the insight you need to help your company understand and support the development of an integrated and phased approach to digital transformation. It provides a framework that helps you continually build the competencies, capabilities and momentum required to establish and sustain your company as a digital leader.

The course includes 12 lectures, discussion guides and work books that help you organize and execute quickly and effectively.

The Course includes:

  1. An Overview of Successful Digital Transformation

  2. Phase One – Introduction

  3. Phase Two - Team Development

  4. Phase Three – Discovery

  5. Phase Four - Vision and Strategy

  6. Phase Five – Identification of key initiatives and priorities

  7. Phase Six – Engagement with customers, employees, and partners

  8. Phase Seven – Development of product, marketing and operational initiatives

  9. Phase Eight - Transformation – Defining and implementing the programs required to establish the competencies of digital culture and leadership throughout your organization.

This course will help you quickly establish a company-wide vision and framework for developing and implementing a winning digital transformation program that establishes your company as a digital leader.

Who this course is for:

  • This course is meant for senior managers and executives who are either leading or part of a team developing an integrated digital strategy and transformation program for their company.

Course content

3 sections • 21 lectures

Course Overview Preview 01:56

Provides students with a framework for developing a successful digital transformation program

Help them develop a shared vision for creating a successful digital transformation program

As a result of the course, participants will be able to:

  • Align the organization for success
  • Understand, communicate, and support the core principals required to develop a successful digital transformation effort
  • Facilitate executive and departmental discussion
  • Conduct an assessment of the organization's current transformation plans
  • Develop and initial strategy, priorities, and roadmap for the transformation program

Transformation Program Introduction Preview 11:29

Understand digital transformation goals and what is required to make it successful

Team will be able to discuss

• Digital transformation's goals

• Keys to success

• Digital transformation phases

Transformation Program Introduction - Quiz

Intro Phase Preview 06:32

Understand the introduction phase and why it's so critical to success

Team will be able to discuss

• Goal of the introduction phase

• Introduction phase audiences

• Key to success

Intro Phase - Quiz

Team Development Phase Preview 06:33

Understand the team development phase and what it takes to make it successful

Team will be able to discuss

• Goal of the team development phase

• Team leader qualifications

• Requirements for success

Team Development Phase - Quiz

Discovery Phase Preview 03:51

Understand the Discovery Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Discovery Phase

• Customer and ecosystem discovery

• Internal SWOT analysis

Discovery Phase - Quiz

Vision & Strategy Phase Preview 02:15

Understand the Vision and Strategy Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Vision and Strategy Phase

• What is required to make it successful

Vision & Strategy Phase - Quiz

Identification Phase Preview 03:20

Understand the Identification Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Identification Phase

• Assessing market opportunities

• Requirements for success

Identification Phase - Quiz

Engagement Phase Preview 06:10

Understand the Engagement Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Engagement Phase

• Who is involved

• Primary deliverables

Engagement Phase - Quiz

Development Phase Preview 07:35

Understand the Development Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Development Phase

• The focus of this phase

• What are the primary outcomes

Development Phase - Quiz

Transformation Phase - Quiz

Transformation Phase Preview 06:54

Understand the Transformation Phase and what it takes to make it successful

Team will be able to discuss

• Goal of the Transformation Phase

• What is required to make it successful

• Why this phase is one of the most critical

Summary Preview 06:06

This section summarizes key points from the courses lessons

Summary - Quiz