Optimize Your Airbnb

Tags: Airbnb Hosting

Strategies That Help Me Rank #1 In Airbnb Search

Last updated 2022-01-10 | 4.5

- Attract more views of your Airbnb listing
- Charge higher nightly rates
- Increased occupancy

What you'll learn

Attract more views of your Airbnb listing

Charge higher nightly rates

Increased occupancy

Decreased time investment (Recommended tools to help with - literally - everything)

Increased conversion rate

* Requirements

* General knowledge of Airbnb terms (Instant Book
* Superhost
* Airbnb Plus
* etc.)
* An Airbnb profile with at least one listing (does not have to be active yet)

Description

This Udemy course is the video alternative to my book "Optimize YOUR Airbnb: The Definitive Guide to Ranking #1 in Airbnb Search". It will give you a detailed view of how your listing looks to your future potential guests (FPGs) and to Airbnb.

Hi, I'm Daniel, The Airbnb Pro! I run the website ' OptimizeMyAirbnb' which focuses on helping Airbnb hosts stay ahead of their competition. In the past, I was an Airbnb employee (2013-6). I also run an Airbnb property management company, wrote a book on Airbnb, am a Superhost, and use Airbnb as a guest 200+ days per year.

There are two aspects to your Airbnb business: offline and online. Offline is how you treat your guest when they arrive at your Airbnb (check-in, house manual, amenities, etc.). Online is how you present yourself and your Airbnb listing to the FPG. This course focuses on the online aspect, but because the offline aspect is so important, I touch on the most important parts that flow directly into your online listing (ie reviews).

You will learn about:

Proper photo arrangement
Do photo captions really matter?
Why + HOW to respond to guest reviews (both positive and negative)
How to use behavioral psychology principles to complete the text in your listing and your profile
A pricing trick that virtually gaurantee's you more listing views
A title trick that will get more eyeballs on your listing from the start
How to properly fill in all of your text sections (even if you don't know what to say)
What makes a good house rules section
How cancellation policies effect your occupancy
Airbnb Plus
......more.....

Who this course is for:

Airbnb host
Superhost
Vacation rental owner (most concepts can be applied to any platform)

Course content

11 sections • 21 lectures

Introduction 2 lectures

Why am I qualified to tell you what to do with your Airbnb listing? Preview 04:38

Your new mindset Preview 06:20

True Story

Problem: Wi-Fi goes out on a Friday night

Pre 'new mindset' solution: I'm sorry, my network company said it will be back within 48 hours. There's a Starbucks 1mi (1.6km) away you can use in the meantime.

Post 'new mindset' solution: I will purchase you a prepaid internet modem immediately and reimburse any extra costs you incur.

Photos 5 lectures

Professional or Smart Phone Photos? Preview 07:58

Cover Photo Preview 09:49

Number of Photos Preview 13:30

UPDATE (5/28/2018): I found the best floor plan ever! This is a hand drawn floor plan to match your photos. The cost is pricey (starting at $125), but totally worth it for many listings. Contact Carmen for more information, [email protected]. To see an example, go to https://www.airbnb.com.co/rooms/17171990. I've also attached an image of the floor plan in the resources section.

Photo Layout Preview 04:09

Photo Captions Preview 04:27

Text 5 lectures

Overview Preview 08:50

Summary Text Preview 03:46

The Space, Guest Access, Interaction With Guests, and Other Things To Note Preview 03:46

House Rules Preview 03:23

How to complete the House Rules section within your Airbnb.

The Neighborhood, Getting Around Preview 02:22

Title 1 lectures

Title Preview 06:34

Cancellation Policy 1 lectures

Cancellation Policy Preview 07:33

Beds + Sleeping Arrangements 1 lectures

Beds + Sleeping Arrangements Preview 03:18

Reviews 2 lectures

Why (+ How!) To Respond To Reviews Preview 18:37

How to Highlight Reviews in Your Photos Preview 06:54

How to screen grab on a Mac: https://support.apple.com/en-us/ht201361

How to screen grab on a PC: https://www.digitaltrends.com/computing/how-to-take-a-screenshot-on-pc/

Location 1 lectures

Location Preview 04:24

Airbnb Plus 1 lectures

Airbnb Plus Preview 05:51

Screening Unwanted Guests 1 lectures

Screening Unwanted Guests Preview 15:10

Amenities 1 lectures

Amenities Preview 08:04

The more amenities you are able to tick, the more search results you will show in. The more search results you are shown in, the larger your pool of guests. And, this is your goal.

Common amenities not selected: hot water, bed linens, private entrance, laptop friendly workspace, and single level home

With regards to the 'Home Safety' amenities section, it is my hunch that Airbnb gives preferential treatment to listings with all four selections ticked. This is because Airbnb wants to limit their liability and one of the ways they can do this is by having a guest stay in a safe home with a responsible host.