How To Write A Communication Strategy

Management Blueprint Series: Improve writing skills, write quality communication strategies, showcase results, save time

Last updated 2022-01-10 | 3.6

- Write a communication strategy in 2 - 3 days
- How to write a communication strategy
- How to prepare a communication strategy outline

What you'll learn

Write a communication strategy in 2 - 3 days
How to write a communication strategy
How to prepare a communication strategy outline
How to prepare a communication strategy template
How to write quality content and give the plan a professional look

* Requirements

* Laptop and Internet are required for this course

Description

Welcome to our course on How to Write a Communication Strategy.

This course is designed for entrepreneurs, managers, communication professionals and everyone else seeking practical advice on how to write a quality communication strategy, quickly and effectively.  By the end of the course, you will be able to write a quality communication strategy in 2 - 3 days.  You will benefit from practical tips on how to prepare a communication strategy outline, communication strategy template in Microsoft Word, communication strategy presentation template in Microsoft PowerPoint, how to write different sections, how to write quality content and how to make it look professional.

Course starts by looking at what you need to consider before you start writing, how to prepare a communication strategy outline and template, how to gather the data, how to start writing different sections, how to complete proofreading, formatting and prepare for a presentation.

First, we start by understanding the current situation of your company in terms of communication.  Then, we analyze the priorities of stakeholders and define the goals and objectives of the communication strategy.  Course continues by showing you how to prepare your unique value proposition as well as how to write each component of the strategy including the aims of the strategy, current situation, assumptions and risks, audiences, strategic communication objectives, strategic communication deliverables and key performance indicators, communication channels and tools, key communication messages, action plan and budget plan.

Course includes templates for outline, strategy document template, strategy presentation template and strategy action plan.

The ideal student for this course is a new or existing communication professional or project manager who wants to improve their communication efforts and achieve success with their communication strategy as well as improve their communication strategy writing skills.

There are no requirements necessary to enroll.  We only ask that you come open minded and ready to learn and ready to take some risks.

In order to attend this course, you need to follow the course videos, access additional websites provided in the course, utilize the templates and checklists provided and engage with the course participants and instructor.

If you need personal support, I am here to help!

The instructor for this course is AJ who brings a wealthy business and educational background including 20 years of business experience having founded and developed multiple companies.  Also, AJ has an educational background teaching Entrepreneurship courses to University students.

Who this course is for:

  • New or existing communication professionals
  • New or existing marketing professionals
  • Public or private sector employees
  • University students or graduates
  • Practitioners dealing with stakeholders
  • New or existing project managers
  • Full or part time employees

Course content

6 sections • 17 lectures

What is a Communication Strategy Preview 06:11

Understanding Stakeholder Priorities Preview 05:42

Defining Your Goals Preview 02:22

Aims of the Strategy Preview 01:35

Current Situation Preview 02:07

Assumptions and Risks Preview 01:20

Audiences Preview 01:53

Strategic Communication Objectives Preview 02:04

Strategic Communication Deliverables and Key Performance Indicators Preview 04:08

Communication Channels and Tools Preview 01:44

Key Communication Messages Preview 02:12

Action Plan Preview 01:07

Budget Plan Preview 01:06

Resources Preview 00:01

Find below the downloadable course resources.