Master Business Writing Skills

How to write better emails and proposals, save valuable time, and develop powerful written communication skills.

Last updated 2022-01-10 | 4.4

- Save time and reduce uncertainty by using a 3-step writing process.
- Analyze what your audience wants
- needs
- and expects from emails
- reports
- and proposals.
- Write emails that demonstrate your emotional intelligence.

What you'll learn

Save time and reduce uncertainty by using a 3-step writing process.

Analyze what your audience wants

needs

and expects from emails

reports

and proposals.

Write emails that demonstrate your emotional intelligence.

Persuade audiences with different types of evidence and well-organized reports and proposals.

Write emails

reports

and proposals that are clear

concise

and easy to read.

Reflect on your business writing skills

set goals

and plan for continuous improvement.

* Requirements

* A computer
* A pen/pencil and notepad
* A basic understanding of English grammar

Description

National Association of State Boards of Accountancy (NASBA)

NASBA CPE credits: 2.4

Recommended NASBA field of study: Communications & Marketing - Non-Technical

Program level: Basic

To earn NASBA CPE credits:

Complete all videos
Score 70% or higher on final exam

Glossary: Find PDF attached to the first lecture of this course.

Completion to obtain CPE should be accomplished a year after purchase date.

If you undertake this course for NASBA CPE credits, please complete the Self Study Course Evaluation.

Udemy is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org. For additional information including refunds and complaints, please see Udemy Terms of Use. For more information regarding administrative policies, please contact our support.

Course content

7 sections • 31 lectures

Introduction 2 lectures

Welcome! Preview 02:57

Welcome; I'm so glad you're here! Learn about my background, why written communication is a power skill, what this course covers, and how you'll benefit from this course.

Activity: What's Your Writing Personality? Preview 00:55

Your writing personality influences your writing habits. Take an online quiz to find out which personality you identify with most, and download the PDF resource to get helpful tips on using all 4 personalities during the writing process.

The 3Ps Writing Process 6 lectures

Introduction Preview 02:13

Break writing down into a 3-step process that saves time, reduces stress, and increases the success of your communication.

Step 1: Planning Preview 05:03

To write the best emails, reports, and proposals, start by analyzing the context, purpose, and audience of your message before you write.

Step 2: Producing Preview 07:32

Overcome writer's block by tapping into your Madman. Use the Architect to create an outline for organizing your content.

Step 3: Polishing Preview 04:51

Show your audience they're worth more than a first draft. Use the Carpenter and the Judge to polish your writing until it shines.

Activity: The 3Ps Checklist Preview 01:03

Use this checklist of tasks to guide you through the 3Ps Writing Process.

CPE Review Quiz: Section 2

Let's review what you've learned in Section 2.

Writing Emails That Get Responses 6 lectures

Introduction Preview 01:17

Using simple writing strategies can increase your chances of getting great email responses. Learn how to hit "send" with confidence!

Show Your EQ Preview 06:03

Communicating emotional intelligence to your audience is a power skill that shows leadership. These useful tips will help you write emails that build your reputation and persuade audiences.

Reflect Like a Mirror Preview 05:17

When you notice and mirror your audience's preferred style of communication, you're showing them that you care. Gain credibility and influence with your audience by reflecting how they write.

Make it Easy Preview 04:15

The easier you make it for your audience to respond, the more successful your email. Focus their attention on important information, deadlines, and action items. Help your reader help you!

Analyze & Revise

This activity will help you practice the strategies you just learned by analyzing and revising a fictional email, and then comparing your changes to mine.

CPE Review Quiz: Section 3

Let's review what you've learned in Section 3.

Writing Reports & Proposals That Persuade 6 lectures

Introduction Preview 02:12

All audiences want to know, "what's in it for me?" Learn how to change your audience's attitudes and actions by writing persuasive reports and proposals.

Provide 3 Types of Evidence Preview 04:45

Different audiences find different types of evidence persuasive. Tap into your audience's hearts and minds to move them to action.

Illustrate the "So What" Factor Preview 04:36

Show and tell your audience why they should care about your report or proposal. Prove that your ideas matter by using storytelling principles and psychology techniques.

Engage & Motivate the Reader Preview 04:18

Organize your reports and proposals with simple persuasive strategy. Grab their attention, build their interest, increase their desire, and call them to action.

Write a $100 Email

Pretend that you need $100. Write two different emails asking two different audiences for the money. Persuade each audience with different appeals, evidence, and writing style. *Before submitting your work, cut-and-paste and/or save the emails in a separate document for a later assignment.*

CPE Review Quiz: Section 4

Let's review what you've learned in Section 4.

Tactical Strategies for Next-Level Writing 6 lectures

Introduction Preview 00:47

Take your writing from good to great with these practical tips. Learn how to use the Carpenter and the Judge to write clear, concise, and readable messages.

Keep it Short & Simple Preview 06:07

In business, short and simple writing communicates confidence and empathy to your audience. These strategies focus on ways to make your writing crystal clear.

Remember Time is Money Preview 03:43

Show your audience that you value their attention by writing concise messages. Build goodwill by saving them time and effort.

Invite the Reader Preview 04:09

Write professional-looking emails, reports, and proposals that are visually appealing. Help your audience process information more easily with readable writing.

Analyze & Revise

Now that you're a boss writer, it's time to take a deeper look at your style and mechanics. Use this exercise to diagnose your strengths and opportunities for growth with clear, concise, and readable writing.

CPE Review Quiz: Section 5

Let's review what you've learned in Section 5.

Now What? 3 Keys to Progress 3 lectures

Now What? 3 Keys to Progress Preview 02:37

Discover why goal-setting, practice, and feedback are the keys to skill development.

Activity: Goal Setting & Action Planning Preview 01:15

Use the worksheet to identify YOUR goals, actions, and rewards for using what you learned in this course to continue building your written communication skills.

CPE Review Quiz: Section 6

Let's review what you've learned in Section 6.

Conclusion 2 lectures

Congratulations! Preview 01:43

Congratulations: you're officially a boss writer! Thank you for your valuable time and attention. Please rate and review this course. I appreciate you and your feedback so much.