Seth Godin Freelancer

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Tags: Freelancing

Become Remarkable, Find Better Clients, and Do Work That Matters

Last updated 2022-01-10 | 4.7

- Master how to make your work unique
- create a well-known brand
- find clients
- and increase demand for your products or services
- Understand what it takes to be more than the average freelancer
- Turn professional and make a commitment to finding better clients and doing better work

What you'll learn

Master how to make your work unique
create a well-known brand
find clients
and increase demand for your products or services
Understand what it takes to be more than the average freelancer
Turn professional and make a commitment to finding better clients and doing better work

* Requirements

* No requirements! Just motivation to be your own boss and do great work that makes a difference

Description

Contents and Overview

This course begins with an introduction into what it means to be a freelancer, regardless of what industry you work in.

You'll realize that you have the opportunity to take control of your career, regardless of your previous experience, by seeing the world the way your clients do.

Seth walks you through choosing your clients and how to be at the right place at the right time to find them. By pushing yourself to produce remarkable work, the clients will start coming to you.

Each short, intense (and sometimes funny) lecture helps you identify ways to build your reputation and promote your business so you can step out of invisibility. You'll make your work more valuable, and you'll know how to price your work to attract and retain clients.

You have the opportunity to become a well-known specialist in your field. You'll learn the foundation that consistently generates client leads that translate into a higher freelancer income.

Also included: In-depth answers to FAQs that Seth has collected from his audience in preparation for this course. The FAQs will help clarify common concerns that freelancers have, as well as provide insight into overcoming everyday challenges.

Throughout the course, you'll have the opportunity to complete exercises that will help you forge a path you can easily follow. You'll get as much out of this course as you choose to put into it.

By the end of this course, you'll know what you need to do to pave your way towards a more lucrative and fulfilling freelancing career. You'll be confident enough to be your own boss, and you'll know how to put your goals in motion.

Whether you're currently freelancing full-time or you're stuck in a job that you want to get out of, Seth shows you what it takes to be an accomplished freelancer—or, as he calls it, “a warrior without a king."

Who this course is for:

  • Current freelancers who want to build and differentiate their businesses
  • Anyone interested in becoming a professional freelancer
  • This is not a course for people who seek shortcuts, guaranteed results and an easy path

Course content

16 sections • 88 lectures

How to move up 8 lectures

Why be a freelancer Preview 02:34

A warrior without a king Preview 02:32

Moving up the ladder Preview 01:26

Weaving a braid Preview 01:04

Exercise - Who are you Preview 3 pages

5 kinds of freelancing Preview 04:24

Are you unmistakable? Preview 01:03

Exercise - What do you provide Preview 1 page

Building assets 5 lectures

Different forms of merit Preview 02:28

Exercise - 10 things you deliver to your client Preview 1 page

FAQ: Fear of rejection Preview 02:33

Building your assets Preview 03:02

Exercise - Rank Yourself Preview 1 page

Managing clients 5 lectures

Choose your customers Preview 01:36

FAQ: Firing a client Preview 01:40

FAQ: Questions to ask a new client Preview 03:08

How to increase demand Preview 03:10

FAQ: When a client disagrees with your vision Preview 03:20

Strategies you choose 4 lectures

Right place right time Preview 01:19

Get subscribers Preview 02:16

Two words in 'I' Preview 03:00

FAQ: Building a name as a new freelancer Preview 02:22

Storytelling 7 lectures

The 4 principles of storytelling Preview 02:43

Exercise - B2B sales Preview 2 pages

The story is what we hire Preview 02:52

Excuses are part of the story Preview 01:14

FAQ: Importance of a contract Preview 02:01

An aside about how you buy Preview 01:44

FAQ: When a client has a budget Preview 02:48

Scarcity, value and your choice 6 lectures

Choose the right business Preview 02:05

FAQ: Local expert vs. wider reach Preview 01:36

Product adoption lifecycle Preview 02:23

How to create scarcity Preview 02:37

Understanding customer LTV Preview 01:42

Different ways to go to market Preview 01:46

Pricing 4 lectures

What your craft is worth Preview 02:05

Working for free Preview 01:47

FAQ: Working for exposure Preview 01:55

Questions worth asking yourself Preview 02:24

Unique voice 6 lectures

Famous to the family Preview 01:45

Stories of family fame Preview 02:43

Your brand is human Preview 01:20

Finding your edge Preview 02:45

Exercise - Develop a unique voice Preview 2 pages

FAQ: Making a living as a fiction writer Preview 02:47

Reputation 7 lectures

The testimonial book Preview 02:22

It costs too much to shop around Preview 01:24

SEO of a kingdom of one Preview 01:11

Seaweed and permission Preview 01:54

Exercise - Permission Preview 2 pages

FAQ: Competing with cheap labor Preview 02:24

FAQ: Too expensive despite experience Preview 03:06

Promotion 5 lectures

Promotional choices Preview 01:47

Drip by drip Preview 02:09

Stepping out of your invisibility Preview 02:02

(Don't) become an insider Preview 02:00

Taking the leap as a strategy Preview 01:48

Organize and connect 3 lectures

Defining communities Preview 02:13

500 disconnected people Preview 01:56

Exercise - Organize and connect Preview 1 page

Leverage content 6 lectures

Your own publishing platform Preview 01:17

Debunk and inform Preview 01:21

Exercise - Leveraging content Preview 2 pages

In public or for competitors Preview 01:26

Exercise - Organize your competitors Preview 1 page

Opportunities to consider Preview 04:21

Sell and promote 8 lectures

The fear of buying Preview 01:55

Exercise - Sales Preview 1 page

The obligating question Preview 03:48

Positioning Preview 02:25

Patience and choosing your industry Preview 02:13

Pricing and coupons Preview 01:47

FAQ: Displaying prices on a website Preview 02:05

Thriving on free Preview 01:58

Going to market 5 lectures

Be the impresario Preview 00:50

Overspecialize Preview 01:49

Go outside the system Preview 01:07

Get 'famous' Preview 00:45

The poor man's ___ Preview 00:55

Turn pro 8 lectures

Making time Preview 01:31

FAQ: Consistently generating qualified leads Preview 02:08

Financial hygiene Preview 01:20

Be smart Preview 02:22

Words in -ent Preview 07:46

Exercise - Make a timeline Preview 1 page

Readings Preview 1 page

One last thing Preview 1 page

A bonus Q&A 1 lectures

Live at Creative Mornings Summit Preview 01:50:03

Live at Creative Mornings, summer 2018. Find out more on my blog.