Content Marketing Mastery

Learn content marketing strategies that engages readers and brings in more leads and sales

Last updated 2022-01-10 | 3.9

- Learn all about content marketing
- How to use content to convert more sales and leads
- Understand why content is important and its role in lead generation

What you'll learn

Learn all about content marketing
How to use content to convert more sales and leads
Understand why content is important and its role in lead generation
Develop and implement a content marketing plan

* Requirements

* An interest in content marketing

Description

This course will help you develop a content marketing strategy that effectively engages and converts readers into customers.

In a crowded era of overflowing inboxes and social media overload, a robust content marketing plan that can help stand above competitors will make a huge difference.

Content Marketing will help you stand above the crowd, get you heard and make a long lasting relationship with buyers.

This course is designed to help you devise a content marketing strategy and to implement it successfully.

You’ll learn how to create & distribute quality content that attracts people to your products and services. You’ll be able to measure the effectiveness of content strategies to deliver the best return on your investment.

If you're tired of creating content that doesn't go anywhere, then take this course where you'll learn these proven strategies of content marketing that can bring your business or website more leads and sales.

Who this course is for:

  • Marketers
  • Website Owners
  • Businesses
  • Bloggers
  • Anyone wanting to learn content marketing

Course content

6 sections • 25 lectures

Introduction Preview 00:57

Why Use Content Marketing Preview 06:44

Advantages of Content Marketing Preview 08:04

Setting Up a Team Preview 08:06

Structuring Content Preview 10:56

Making Content Standout Preview 06:34

Organizing Content Preview 04:14

Content Ideas and Sales Funnel Preview 07:00

Types of Content Preview 10:17

Content Promotion Strategy Preview 06:25

Presenting Content on Website Preview 03:52

Using Social Media Preview 04:49

Email Promotion Preview 03:09

Blogging Preview 02:19

Content Syndication Preview 03:59

Using Bloggers and Influencers Preview 03:49

Using Paid Ads Preview 03:09

Content ROI Preview 03:27

Measuring Content Marketing Effectiveness Preview 06:15

Social Media Content Marketing Preview 11:59

Video Content Marketing Preview 08:17