Designing Gamification Level 2 Expert Certification

Learn how to use game concepts to engage employees and generate consumer loyalty from top expert, Gabe Zichermann.

Last updated 2022-01-10 | 4.5

- Understand over 20 game mechanics and when/how to use them
- Know the basics of player types and how they can be applied
- Architect a reward system with SAPS so that it scales for the long haul

What you'll learn

Understand over 20 game mechanics and when/how to use them
Know the basics of player types and how they can be applied
Architect a reward system with SAPS so that it scales for the long haul
Build apps for virality and engagement
Learn about and apply mastery to your system

* Requirements

* Must Complete Designing Gamification Level 1 (Basic) before eligible for certification
* Must complete a short online project to earn certification

Description

Designing Gamification (Expert Level 2) is the only online course accredited by the Engagement Alliance to deliver Engagement Expert Certification. Once finished, you can complete a practicum and request your certification. Then you can display the official graphic on your online profile, resume or website. You must complete Level 1 (Basic) Gamification before completing this course to earn your certification.

In this course, you'll learn the design fundamentals of gamification and engagement - including game mechanics, dynamics, player types and key systems thinking. Whether you're in Marketing, HR, Operations, Product Development or Strategy, you can use the principles of Gamification and Engagement Science to transform your relationships with customers and employees. The course is taught by Gabe Zichermann - the world's foremost expert on gamification and engagement science, author of three books, chair of GSummit and Editor in Chief of GamificationCo.

Complete this course and you'll understand:

  • The 3 Fs and how they form a design foundation
  • Player Types: or how to think about your user in new and engaging ways
  • Mastery, why it matters and how to design for it
  • Rewards, the SAPS model, and how to scale reward systems for the long haul
  • How to build Virality and Engagement Loops
  • Over 20 different game mechanics and dynamics
  • How best to apply this to your organization, in depth

And as a bonus, you'll hear specially curated experts deliver relevant, supporting lectures from the blockbuster Gamification Co archive.

Who this course is for:

  • Product Designers
  • Human Resource Executives
  • Marketers
  • Loyalty and CRM Managers
  • Startup Founders/Product People

Course content

9 sections • 36 lectures

Introduction Preview 01:52

Welcome to Designing Gamification Course Level 2

Prerequisites, Level 1 Course Preview 01:40

Key Resources Preview 00:12

Get Your Free Copy of Gamification by Design Preview 00:15

Taxonomy of Gamification Types Preview 15:26

Feedback, Friends and Fun Preview 08:52

Player Types Preview 10:23

Reflect on this Section Preview 01:03

BONUS: Supplemental Video Richard Bartle Preview 24:16

Progression to Mastery Preview 06:54

Mastery, Autonomy and Purpose Preview 03:01

Reflect on Mastery Preview 00:50

Rewards - the SAPS Model Preview 10:36

Intrinsic vs Extrinsic Rewards Preview 06:37

Reflect on Rewards Preview 01:50

BONUS: Supplemental Video: Brian Wong from Kiip on Rewards Preview 17:31

Brian Wong speaks at GSummit 2013. View all GSummit videos here.

Social and Viral Loops Preview 09:38

Onboarding Preview 08:14

Reflect on Virality and Onboarding Preview 01:07

BONUS: Supplemental Video - Autodesk Preview 18:29

BONUS: Supplemental Video Nir Eyal Preview 20:21

Nir Eyal speaks at GSummit 2012. Watch more gamification videos.

Point Systems: XP and Redeemable Preview 14:11

Point Systems: Skill, Karma and Conclusion Preview 09:38

Badges Preview 06:52

Levels Preview 06:43

Leaderboards Preview 06:47

PBL - Gamification Dissents Preview 04:23

Challenges Preview 03:31

Rewards Preview 09:04

Meta Mechanics: Collecting - Leadership Preview 18:57

Meta Mechanics: Fame - Appointments Preview 09:55

Reflect on Game Mechanics Preview 01:20

BONUS: Supplemental: Jon Radoff on Game Mechanics Preview 25:55

Jon Radoff at GSummit 2012. View all GSummit videos.

How to Earn Your Certification Preview 01:24