Export Operations Management

International business and trade development. Templates and analytical tools are included

Last updated 2022-01-10 | 4.2

- Prepare the export plan
- Develop export strategies
- Plan the international movement of goods

What you'll learn

Prepare the export plan
Develop export strategies
Plan the international movement of goods
Identify the problems and pitfalls that challenge international exporters

* Requirements

* Understanding of the international business operations
* Be familiar with the international trade terms and payment systems
* Be familiar with preparing shipping documents

Description

The course caters for students who wish to add an international dimension to their business education and who are aiming for a career in the global business market. It will be giving students the opportunity to live and work in one, or even two, countries other than their own.It is designed to provide students with the business and management skills and/or cultural awareness required for success in an international business environment. It will equip the students with an export knowledge and export operations management skills required for management posts in an international environment. The international experience will be an important and positive factor in the personal development of students and  a foreign language competence will give them a competitive edge in  the job market.

This course is concerned with preparations to enter international markets. Initial emphasis is placed on export activities with a focus on the role of management in starting up international operations.

Who this course is for:

  • Business owners
  • Entrepreneurs
  • Business managers and executives in charge of international businesses

Course content

9 sections • 26 lectures

INTRODUCTION Preview 03:01

LEARNING MATERIALS: FITTING YOUR PRODUCT AND FINDING FOREIGN MARKETS Preview 17:24

CASE EXAMPLE 1

In the early 1990s, managers of Johnson and Johnson in the Philippines discovered that young Filipino women were using Johnson and Johnson baby talcum powder to freshen their makeup during the day, carrying a small amount in a knotted handkerchief.

Johnson and Johnson Philippines developed a compact holder for the talcum powder, and an advertising campaign was devised.

A few days before the product launch, corporate HQ in the US asked that it be cancelled, because 'we are not in the cosmetic business'. It was only after the chief marketer in the Philippines flew to the HQ and pleaded for the product's life that it was allowed to go ahead.


Adapted from Harvard Business Review

 


QUIZ-1

Reasons for companies venture into exporting.

LEARNING MATERIALS: MODE OF ENTRY AND ASSESSING POTENTIAL AGENT/DISTRIBUTOR Preview 05:54

INTRODUCTION Preview 04:18

INTRODUCTION Preview 07:19

LEARNING MATERIALS: AN EXPORT PLAN Preview 11:56

INTRODUCTION Preview 04:45

LEARNING MATERIALS: SALES/PURCHASE AGREEMENT Preview 04:08

QUICK QUIZ Preview 00:11

ANSWERS TO QUICK QUIZ Preview 00:12

BUSINESS CASE EXAMPLE Preview 00:51

INTRODUCTION Preview 04:44

LEARNING MATERIALS: INTERNATIONAL MOVEMENT OF GOODS Preview 11:24

QUICK QUIZ Preview 00:10

ANSWERS TO QUICK QUIZ Preview 00:13

BUSINESS CASE EXAMPLE Preview 00:29

INTRODUCTION Preview 02:48

LEARNING MATERIALS: EXPORT FINANCE AND PAYMENT SYSTEM Preview 06:16

INTRODUCTION Preview 02:47

LEARNING MATERIALS: LOOKING AFTER YOUR AGENTS/DISTRIBUTORS Preview 10:28

BUILDING YOUR BUSINESS SKILLS Preview 01:04

INTRODUCTION Preview 03:44

SUMMARY: CONCLUDING REMARKS AND EXPORT CASE STUDY Preview 01:35