The Podcast Blueprint

The 4 Pillars of a Successful Podcast Preview 07:08

The four pillars of a successful podcast are explained here in this lecture. After careful review of what I was doing that worked for me and dozens of other top ranked podcasts I have narrowed it down to 4 areas that need the most attention.

Why Most Podcasts Fail Explained Preview 14:52

In this lecture I explain why most podcasts fail and what to do about it. Basically, avoid these common pitfalls that cause the majority of podcasts to fail and focus on the 4 pillars and you will succeed.

How to Overcome the Resistance to Create and Your Fear of Failure Preview 10:45

In this lecture, we look at why people struggle to create their life's work and their fear of failure. How to break through the mental blocks and win your creative battles.

Choosing Your Niche Preview 03:07

In this lecture we look at how to choose a niche you can dominate as soon as possible with room for expansion in the future.

Creating Your Avatar Preview 04:55

In this lecture we look at creating your avatar and why you must understand who your audience is in order to create and grow your podcast.

Naming Your Podcast Preview 01:19

In this lecture we will examine critical questions you need to ask yourself in order to create a name along with a quick strategy session to come up with 9 high quality names.

Name Your Podcast II Preview 04:51

In this lecture we examine the names of podcasts on iTunes and review the similarities with their names between the top ranked podcasts so you can do what already works.

Defining Your Niche Preview 06:51

In this lecture we dive deep and find out what your niche is so you can target them accordingly when you create your podcast.

Artwork and Logo Preview 13:55

In this lecture I breakdown the similarities of logos of the top ranked podcasts on iTunes so you can follow what already works. I also show you how you can create a high quality logo at the lowest possible price.

Podcast Format Preview 13:45

In this lecture we go over the different types of podcasts formats available and the most popular ones used by most of the top ranked podcasts.

Intros, Outros and Effects Preview 09:42

In this lecture I show you how I created my intros, outros and effects and how you can get high quality work done on a budget.

Budget, Amateur and Professional Equipment Preview 08:31

In this lecture we examine the different types of equipment you can use for your podcast broken down into budget, amateur and professional levels.

Software to Edit and Record Your Podcast Preview 04:05

In this lecture I go over the different types of software and applications you can use to create your podcast.

Hosting with Libsyn and iTunes Submission Preview 10:25

In this lecture, I go over the basics of Libsyn hosting and how you can submit your podcast feed to iTunes.

Website Creation Preview 12:41

In this lecture I purchase a domain from a hosting account, install wordpress the install a wordpress theme and show you how easy it is to create a website for your podcast.

Social Meda Strategy Preview 12:14

In this lecture I review the exact social media strategies I used to grow my podcast and social following.

How to Build a Community Preview 10:44

In this lecture I go over the strategies I use to build a community which you can leverage to grow your podcast and blog.

How to Embed Your Podcast Onto Wordpress Preview 04:11

In this lecture I show you how to embed your podcast episode onto your website using the plug in Blubrry Power Press.

Climb the Ladder Strategy Preview 05:14

In this lecture I go over the fundamental philosophy for getting high profile guests on your podcasts. Understanding and leveraging the Climb the Ladder Strategy is what I used to rapidly get high level guests on my show within a short amount of time.

How to Communicate with Potential Guests and Get Them On Your Show Preview 11:17

In this lecture I share with you the communication philosophy which is the foundation for all communication with guests, sponsors and listeners. This strategy will help improve conversions whether in person or through email you will get more "yes's" with the communication philosophy.

13 Ways to Get Guests On Your Show Preview 10:42

In this lecture I show you the 13 innovative ways you can find guests for your show. In the beginning it can be a daunting feeling trying to get guests for your show but when you see the 13 ways you'll never be scared again.

Strategy to Finding Epic Guests You've Never Heard Of Preview 08:55

In this lecture I share two strategies you can use to find guests you've never heard of yet could add significant value to your podcast audience.

Use this Method to Find Anyone's Email Address Preview 04:12

In this lecture I show you how you can find anyone's email address using this simple strategy.

Interview Preparation Best Practices Preview 12:25

In this lecture I show you how to prepare for an interview to ensure the guest shows up and that you have done your research on the guest and know what questions to ask.

What to Say to the Guest Best Before and After the Show Preview 15:45

In this lecture I share with you what to say to the guest before the show starts to setup the interview for success. And what to say to the guest after the show to build a relationship with the guest and get the guest to promote the podcast episode.

Recording and Uploading Your Call From Skype to Garageband Preview 05:25

In this lecture I show you how to automatically setup Skype and call recorder to record all calls. I show you how to find the video file, split the tracks, convert into mp3 and upload into iTunes.

How to Outsource Your Podcast Editing To Save You Time Preview 23:11

Inside you'll learn how to outsource your podcast to save you time so you can focus on what really matters – growing your business and making an impact.

Editing Your Podcast in Garageband Preview 09:23

In this lecture I walk you through a real time edit of an upcoming podcast episode. I show you the first edits I make and everything that I'm looking for when i'm editing my podcast episodes.

Adding Intros, Outros & Effects Preview 01:27

In this lecture I show you how to easily add intros, outros and effects to a track in Garageband.

Optional Free Post Production Service Preview 01:50

In this lecture I show you how you can use an optional post production service called Auphonic. It's free, effective and very easy to use so i'd suggest using it if needed. Always remember that you cannot fix bad audio so post production services work to "clean up" audio but it doesn't fix bad audio entirely. Review the "8 Recording Tips to Make You Sound Amazing" lecture.

Creating the Blog Post, Exporting & Tagging the MP3 Preview 05:03

In this lecture I show you how to create a blog post, export your finished garageband edit and tag the mp3 so it can be found in search.

Uploading Your MP3 to Libsyn Hosting & Embedding The Episode On Your Blog Preview 03:48

In this lecture I show you how to upload your completed mp3 file from garageband into Libsyn hosting and schedule the episode for launch. Then I show you how to embed the podcast episode onto your wordpress website using Blubrry Power Press plugin.

Uploading episodes to Libsyn Updated version Preview 04:16

In this video i'll show you how to navigate through Libsyn.com, upload episodes, and schedule them to be published at a future date.

Recap the Must Do Edits to Make Your Podcast Sound Amazing Preview 08:11

In this lecture I recap the basic edits you must do to improve the quality of your podcast.

8 Recording Tips to Make You Sound Amazing Preview 06:24

In this lecture I show you my 8 recording tips to improve the quality of your mic recording and thus the quality of your podcast.

The iTunes Ranking Formula Preview 07:39

In this lecture I show you the iTunes ranking formula and how you can use it to your advantage.

Your Plan to Become #1 in iTunes New & Noteworthy Preview 11:00

In this lecture I share with you the plan to become #1 in iTunes New & Noteworthy and why it's so important to leverage this finite opportunity.

How to Use iTunes SEO to Your Advantage Preview 06:18

In this lecture I share with you how to use iTunes SEO to your advantage in Libsyn Hosting so your podcast episodes will get found in search.

Your Pre Launch Plan Preview 11:08

In this lecture I share with you your podcast pre launch plan. Everything from how many episodes you should launch with to how many completed episodes you should have when you launch. I explain why when you launch you want to be more focused on marketing vs creating episodes and getting guests.

Your First Episode Should Contain These 5 Things Preview 04:36

In this lecture I share with you the 5 things your first episode should contain to build rapport and a relationship with new listeners.

How to Leverage Your Personal Network Preview 08:07

In this lecture I show you how to leverage your existing personal network to grow your podcast, especially when you first launch your podcast and beyond.

How to Create Epic Content That People Want to Share Preview 11:01

How to Leverage Your Guest's Social Following Preview 13:41

In this lecture I show you how to leverage your guests social following which is one of the most important aspects of growing your podcast.

How to Get on Other Podcasts Preview 05:51

In this lecture I show you how I get on other people's podcasts and how this can help grow your audience by bringing in new listeners from a similar niche into your existing audience.

How to Engage Your Listeners Preview 08:51

In this lecture I go over the different ways you can engage your listeners to help grow your audience.

How to Find and Join Local Niche Groups to Promote Your Podcast Preview 04:25

In this lecture I talk about utilizing meetup.com to find local niche groups in your community to network with other likeminded individuals and promote your podcast to.

How to Share Your Podcast Episodes on Social Media Preview 05:05

In this lecture I show you how to share your completed podcast episodes on social media for maximum exposure.

How to Launch a Press Release For Maximum Exposure Preview 10:43

In this lecture I show you step by step how you can launch a press release to get picked up by local and major news outlets.

How to Join a Podcast Network Preview 11:02

In this lecture I show you how to find and join a podcast network. I also give you the name's of some of the biggest podcast networks today.

How to Use Surveys to Grow Your Podcast Preview 10:05

In this lecture I show you how to use surveys and get instant customer feedback which you can act on immidetley.

Utilizing Niche Forums, Quora and Private Facebook Groups Preview 09:18

In this podcast I show you to to utilize niche forums, quora and private Facebook groups to network with likeminded individuals, drive reviews and subscribes to grow your podcast.

The Ultimate Guide to Podcast Sponsorships Preview 19:04

In this lecture I show you how the world of podcast sponsorships work and when you should get started with sponsorships.

How to Get Your First Sponsor in 7 Days Preview 05:44

In this lecture I show you I got my first sponsor with an affiliate program in 7 days and you can too.

How to Make Money Promoting Products On Your Podcast & Blog Preview 14:01

In this lecture walk you through affiliate marketing, how it works and how you can use it in your monetization strategy.

6 Ways to Make Money From the Guests On Your Podcast Preview 06:55

In this lecture I show you 6 ways you can make money from the guests on your podcast.

10 Ways to Make 6 Figures Selling These Products Preview 24:51

In this lecture I show you how you can potentially make 6 figures by selling each of these products. This isn't a guarantee that you will make 6 figures but I am showing you how it can be done based on the numbers provided in the lecture.

Creating Your Sales Funnel For Maximum Customer Lifetime Value Preview 08:39

In this lecture I will show you step by step how an online sales funnel works and how you should implement one in your business.

How to Use Your Expertise to Start Coaching or Consulting Preview 09:13

In this lecture I show you how to use what you know to start coaching or consulting on the side to make extra income.