Google Analytics For Shopify A Complete Step By Step Guide

Learn how to increase your Shopify Sales and Revenue, following a six-figure Shopify Entreprenuer step-by-step

Last updated 2022-01-10 | 3.8

- Link Google Analytics to Shopify using a unique Tracking ID
- Navigate your way around the Google Analytics Dashboard
- Identify the Key Areas you should use in Google Analytics

What you'll learn

Link Google Analytics to Shopify using a unique Tracking ID
Navigate your way around the Google Analytics Dashboard
Identify the Key Areas you should use in Google Analytics
Identify your best-performing Demographics
Identify Key Locations around the world where your business is LOVED
Identify the Best Days
Hours and Time of the Month to Maximise your Marketing and Advertising Budget
Understand HOW to use Google Analytics Data
Understand WHY you should use this Data
Apply Your Own Data to Your Own Business or Website
Minimise your Ad Spend and Maximise your Sales and Profit

* Requirements

* An Internet Connection
* The desire to run Your Own Online Business
* Own or Manage a New or Established Online Business

Description

If you've ever run an online business, you'll probably understand how hard it can be to identify your target audience to begin with, and to then minimise your Ad Spend, while trying to maximise your Revenue.

By using the correct Google Analytics setup, and learning how to strategically analyse and apply data from your Google Analytics account, you can fine-tune your marketing and advertising to sky-rocket your Shopify business, without adding a single penny extra to your marketing budget! In fact, you can often save money after learning how to use Google Analytics to your advantage!

In this course you will follow me step-by-step, a six-figure Shopify Entrepreneur and Bestselling Udemy Instructor, as I guide you through exactly how to do it.

You'll receive an initial overview of how to link Shopify and Google Analytics, followed by a comprehensive walkthrough of the key areas you should be familiar with in the Analytics dashboard.

Following this, we'l set up some Goals and Funnels to help us track our Revenue, and we'll create 5 incredibly important Custom Reports that will help us to pin-point when and where you should be focusing your marketing and advertising. I'll also provide you a deeper walkthrough of how to analyse data about Locations, Languages, Ages, Genders, Devices and more... in order to further your understanding of how exactly to analyse and then apply your data. This is where you'll see the true power of Google Analytics!

Following the strategies provided within this course, I have managed to halve my Cost per Acquisition through Facebook Ads, and have had a Cost per Acquisition on Google AdWords of less than $1!

Don't believe me? Check out the Proof Section of this course absolutely FREE.

I show you SOLID PROOF of my ability to turn £5 in to £1000 through Google Analytics and Google AdWords.

Using the strategies I show you in this Course, I have been able to generate over £1000 in revenue on one of my Shopify stores from less than £5 in advertising spend on Google AdWords. Obviously, this isn't representative of my average Return on Ad Spend, but it does demonstrate how incredibly important it is to have the correct Google Analytics set up for your Shopify website. Without the correct set up and knowledge of how to properly use Google Analytics data to your advantage, you're never going to exceed your business goals and sky-rocket your business.

Without following the tips and tricks I show you in this Course, I would never have been able to achieve such amazing results.

So if you want to learn how to collect, analyse and then apply Google Analytics data to your own business to take it to the next level, you should join me inside the course and we'll get started.

All the best,

Adam Reed

Who this course is for:

  • Entrepreneurs
  • Shopify Users
  • E-Commerce Business Owners
  • Online Business Owners
  • Marketing Consultants
  • Advertising Consultants
  • Marketing and Advertising Agencies
  • Anyone who wants to learn about improving their advertising and marketing budget allocation

Course content

10 sections • 34 lectures

Introduction: Course Overview Preview 09:38

About Your Instructor Preview 02:13

Introduction to e-Commerce Preview 01:40

Introduction to Google Analytics Preview 02:45

Signing up for Google Analytics Preview 00:38

Linking Google Analytics to Shopify Preview 03:32

Shopify Enhanced E-Commerce Analytics Preview 01:09

Best Practice: Exclude your own IP Address Preview 01:51

Property Navigation Preview 00:48

Real-Time Reporting Preview 02:21

Audience Reports Preview 03:31

Acquisition Breakdown Preview 03:24

Traffic Behaviour Preview 04:15

e-Commerce Conversions Preview 02:40

The Top Custom Reports You NEED to be Using Preview 05:03

Setting up Hourly Traffic Report Preview 02:44

Setting up Hourly Conversion Rate Report Preview 03:05

Setting up Day of the Week Traffic Report Preview 03:57

Setting up Day of the Week Conversion Rate Report Preview 02:56

Setting up Hour & Day Conversion Rate Report Preview 03:23

Setting up Day of the Month Conversion Rate Report Preview 03:50

How to use Google Analytics to Improve your Funnel Completion Rate Preview 04:53

Nailing Down Your Target Demographic Preview 03:34

Be Where Your Audience Hang Out Preview 09:04

Finding Key Audience Interests Preview 01:40

Using Geo Location to Your Advantage Preview 04:58

Do You Need More Languages? Preview 01:54

How to Apply Analytics Data to Facebook Ads Preview 08:14

How to Apply Analytics Data to Google AdWords Preview 04:40

Proof this Works: My Facebook Ads Revenue Preview 04:36

Proof this Works: My Google AdWords Revenue Preview 07:21

Proof this Works: AdWords Retargeting Revenue Preview 01:01

Free 7 Hour Clickfunnels and Shopify Training Course! Preview 08:54