Digital Marketing Seo Google Ads Google Analytics Monitoring

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Last updated 2022-01-10 | 4

- Digital Marketing
- Social Media
- Google Ads

What you'll learn

Digital Marketing
Social Media
Google Ads
Adwords
SEO
Search Engine Optimization
Blogging
E-commerce Optimization
Conversion Optimization
Content Marketing
Digital Marketing Certification

* Requirements

* Knowledge of the English language

Description

  • Digital Marketing
  • Social Media
  • Google Ads
  • Adwords
  • SEO
  • Search Engine Optimization
  • Blogging
  • E-commerce Optimization
  • Conversion Optimization
  • Content Marketing
  • Digital Marketing Certification

Course content

8 sections • 23 lectures

Blogging part 1 Preview 06:18

Introduction to blogging

Blogging part 2 Preview 02:22

Blogging basics

Blogging part 3 Preview 02:29

Learning about blogging platforms.

Blogging part 4 Preview 04:04

Content is King!

Blogging part 5 Preview 04:43

Adding images to our blog posts.

Blogging part 6 Preview 04:02

Blogging part 7 Preview 05:12

Choice of font, font size, line spacing.

Monitoring Preview 09:02

What you'll learn


  • Understand your online community, customers and stakeholders across social media platforms and the web

  • Monitor, identify and prevent crisis communications issues in social media and monitor for trolls on Facebook, Twitter, blogs and forums

  • Understand your market landscape and how it is constantly changing

  • Identify your customers' or potential customers' needs

Google Ads Part 1 Preview 09:27

Google Ads Part 2 Preview 13:48

Google Ads Part 3 Preview 05:37

Google Analytics Preview 09:06

What you'll learn

  • Understand the fundamentals of Google Analytics

  • Correctly set up Google Analytics to collect actionable data

  • Learn how to make data driven decisions

  • Analyse different types of reports in Google Analytics

  • Learn the best ways to use Google Analytics to get more traffic to your website


Search Engine Optimisation - Part 1 Preview 10:05

Search Engine Optimisation - Part 2 Preview 11:14

Search Engine Optimisation - Part 3 Preview 07:50

Search Engine Optimisation - Part 4 Preview 06:06

Search Engine Optimisation - Part 5 Preview 10:55

Social Media Marketing Preview 20:03

What you'll learn


  • Understand the social media marketing foundations

  • Learn what to post on social media and why

  • Understand the use of social media for business

  • Plan goals and build a social media strategy

  • Understand the risks of social media marketing


E-commerce Optimization - Part 1 Preview 09:44

E-commerce Optimization - Part 2 Preview 09:53

E-commerce Optimization - Part 3 Preview 10:33

E-commerce Optimization - Part 4 Preview 13:37