Masterclass In Design Thinking Innovation Creativity

Learn the Design Thinking process from inception to validation. Understand users, uncover insights, prototype & test

Last updated 2022-01-10 | 4.4

- Learn the entire Design Thinking process by working on your own challenge
- from inception to validation
- Practice diverse tools that will enhance your creativity and innovation skills
- Deeply understand your target audience through various research methodologies

What you'll learn

Learn the entire Design Thinking process by working on your own challenge
from inception to validation
Practice diverse tools that will enhance your creativity and innovation skills
Deeply understand your target audience through various research methodologies
Uncover surprising insights
Learn to reframe problems into opportunities
Create a Point of View on the challenge that will set you up for an innovative solution
Build capacity for brainstorming and ideation
Craft a prototype for a chosen solution and test with real users

* Requirements

* No prerequisites
* just curiosity
* openness and willingness to step out of your comfort zone
* You will need a notebook
* sticky notes and a marker

Description

Design Thinking is the leading discipline in the field of innovation.

In this masterclass, we will embark on a journey and discover new opportunities for innovation led by Rinat Sherzer, founder of Of Course Global, a purpose-driven innovation consultancy.

We'll go through the entire Design Thinking process from inception to validation.

It’s a process of crafting solutions while using creative problem-solving techniques. And is used by the most groundbreaking companies out there such as Apple, Capital One, and Airbnb.

It wisely navigates between wild big ideas and actionable steps.

Design Thinking is a process that not only allows you to create a validated solution but also gets you to know your users at a deep level and solve problems that really matter.

Design Thinking widely been adopted by UX Designers, product owners, entrepreneurs, and social entrepreneurs around the world.

We live in a saturated world of products and services. A world with many short term solutions that fail to benefit our society and environment. Wouldn’t you like to create the next big game-changing idea?

By the end of this masterclass, you will have deeply understood your target audience, uncovered surprising insights, came up with many exciting ideas and then prototyped and tested the chosen idea with real users.

Over the past 12 years, Rinat has helped thousands of people sharpen their creative skills and build purpose-driven solutions.

From managers in Fortune 500 companies such as Microsoft, Capital One and Pfizer to students in acclaimed universities such as Cornell, Parsons and Columbia University all the way to emerging entrepreneurs working on their first venture.

She helped startups grow into multi-million worth companies and designed strategies for global peace movements all by using the tools taught in this masterclass.

In this masterclass, you will learn the ins and outs of purpose-driven innovation through the Design Thinking. You will learn from real case studies and top creative tools out there.

It’s going to be a hands-on experience!

You will be encouraged to step out of your comfort zone, a lot! It’s going to be messy, eye-opening, and fun!

So if value-driven solutions, collaboration, and creative thinking speak to you, this Design Thinking, Creativity & Innovation masterclass is for you!



Music used in the videos by: Bensound

Who this course is for:

  • Anyone Interested in Innovation, Creativity & Purpose Driven Solutions
  • Product Owners and Managers
  • UX Designers
  • User Researchers
  • Entrepreneurs & Social Entrepreneurs

Course content

6 sections • 49 lectures

Intro to Design Thinking Preview 02:44

What is Design Thinking? Preview 05:17

Is this masterclass for you? Preview 01:04

A few words on creativity & innovation Preview 04:27

Design flaws warmup exercise Preview 03:29

My teaching philosophy Preview 01:20

How does this masterclass work? Preview 02:03

Our community Preview 01:31

What you'll need Preview 02:12

Conclusion Preview 01:36

Intro to Discover Preview 02:55

What is empathy? Preview 01:46

The art of unlearning Preview 03:48

Tapping into the unknown Preview 08:16

How to talk to humans? Preview 06:03

The art of unlearning - conclusion Preview 03:36

Interviewing Preview 02:57

Interviewing - ask me anything Preview 13:33

Conclusion Preview 02:42

Intro to Ideate Preview 01:39

30 circles challenge

The “30 circles challenge” will warmup your flexible thinking and get you into a creative mindset.

Ideation guidelines Preview 02:58

The 100 ideas challenge Preview 02:41

Take a break Preview 00:33

Clustering Preview 01:01

Choosing Preview 01:38

Conclusion Preview 01:51

Intro to Prototype & Test Preview 00:37

What is a prototype? Preview 01:00

Prototype types Preview 02:35

The associations game Preview 01:05

Building the prototype Preview 01:02

Reflection Preview 00:58

Test Preview 00:36

How not to test Preview 01:10

Testing guidelines Preview 02:00

Conclusion Preview 02:16

Intro to Wrapping Up Preview 02:14

What's next? Preview 01:24

Final words & tips Preview 04:08