Business Bootcamp

Launch your own business doing what you love. This step-by-step business guide will get you started in just 7 weeks.

Last updated 2022-01-10 | 4.4

- Start your own business with any skill or passion of yours
- Choose your most profitable skill
- Define your target audience & compete with other businesses

What you'll learn

Start your own business with any skill or passion of yours
Choose your most profitable skill
Define your target audience & compete with other businesses
Build your online presence with a website
portfolio
testimonials
and social media profiles
Find your first clients (and your next ones)
Manage a business (finances
taxes
expenses
etc.)
Scale up your business to 6-figures per year

* Requirements

* Students taking this class will be walked through the entire process of creating a business from scratch
* so you do not need to do anything before this course begins. It will help you to already know some skills and ideas for a business that you would enjoy running.

Description

You want FREEDOM. You have SKILLS. You want to be your own BOSS.

Business Bootcamp is your place to start, grow and scale a business of your own.

Are you tired of your day job?

Do you hate having a boss breath down your neck?

Do you want to make more money and charge what you're truly worth?

Do you want more freedom to take time off, go on longer vacations, and enjoy life?

If you answered yes to any of these questions, you're in the right place.

What makes me qualified to teach you?

My name is Phil. I started my own business in 2012. In 2013 it was a 6-figure business, and revenue has doubled each year since. Plus, I strive to make the best online courses and now have over 150,000 students and thousands of 5-star reviews like this:

Great information is presented and in a positive way. This course doesnt feel monotonous like some other courses i have taken. I love the upbeat conversational style presentations. - Anna Baillard

Great information and content. I highly recommend this course for anyone trying to start a business online. - Azeez Salu

Phil jumps right into the content, and I am really enjoying the course so far. Great for freelancers and looking forward to more of the business-related content. High quality video and audio. I've enjoyed many of Phil's classes, and this is another great one. - Vakesh Bijouri

My Promise to You

I'll be here for you every step of the way. If you have any questions about the course content or anything related to this topic, you can always post a question in the course or send me a direct message. 

I want to make this the best course on how to launch your own successful business. So if there is any way I can improve this course, just tell me and I'll make it happen.

I've been where you are right now. I know how hard it is to wake up each morning to go to a job you hate. I know how it is to be drowning in debt, working a job that doesn't pay me what I'm worth. I know how it is to start a freelance business without a following or website.

But...

After many years of research, experimenting, failures, and success, I am now running my own 6-figure per year business doing what I love each and every day. And I want to show you exactly how I do it.

This course walks you through the entire process of creating your own business from scratch. We start by defining your craft and choosing a skill of yours that will be the best for your business. We'll follow it up with market research to find your target audience and competition. We'll then build a website (learning from scratch) and capture leads with a foolproof sales funnel system. We'll learn how to find your first clients (and your next ones). Then we'll take it to the next level and learn how to properly run a business and grow it to 6-figures per year.

Guides, samples, and templates included! This course includes downloadable resources that will help you with contracts, proposals invoicing and more.

Skills You'll Have After Taking This Course:

  • Setting better goals
  • Start freelancing by moonlighting
  • Market research
  • Define your value proposition
  • Build a website
  • Capture leads
  • Build a portfolio with raving testimonials
  • Turn customers into fans with social media
  • Find targeted customers
  • Close the deal to get more business
  • Grow your business to 6-figures
  • Track expenses, understand business taxes, and manage clients
  • Manage your time better
  • So much more!

After 7 weeks, will you be making $100,000 per year? Probably not.

After 7 weeks, will you know how to make $100,000 per year? Yes.

After 7 weeks, will you be on the path to making $100,000 per year? Yes, if you put in the work.

ARE YOU READY TO TAKE ACTION?

With our 30-day 100% money back guarantee, there is nothing holding you back from jumping in right now and trying the course out.

Go ahead and click the enroll button, and I'll see you in lesson 1!

Cheers,

Phil

Who this course is for:

  • You should take this course IF YOU ARE A COMPLETE BEGINNER, and have never created a business of your own
  • You should take this course if you want to be a successful freelancer doing something you love
  • You should take this course if you want to scale up your freelance business to an incorporated business
  • You should not take this course if you don't want to spend the next 7+ weeks working on your business

Course content

8 sections • 52 lectures

Course Introduciton & Week 1 Agenda Preview 00:55

Welcome to the first week of your business bootcamp. In this section, you'll dive right in and decide if it's the right thing to do to become a freelancer and start your own business, and then find your most profitable skill.

Why Be a Freelancer / Start Your Own Business? Preview 03:25

Here are some of the topics for this lesson.

  • Freelancing means freedom
  • Benefits of Freelancing
  • What has freelancing meant for me?

Exercise: Introduce Yourself and Your Business Idea to the Course Preview 00:22

Here's the first exercise for this course. Please introduce yourself to the rest of the course.

Download Your Resources & Templates Preview 00:13

This lecture contains the templates and supplemental guides that will help you create your own business.

Set Your Goals Preview 04:48

Here are the key points of this lesson:

  • What are your ultimate goals?
  • Let’s look at my story
  • How to set a goal
  • Set an ambitious goal to be happier

Tips to Improve Your Course Taking Experience Preview 01:06

Identify Your Most Profitable Skills Preview 06:25

Here are some key points of this lesson:

  • 99% of skills can translate to a freelance job
  • While not all professions are good for freelancing, you probably have skills that are marketable
  • Some skills are more marketable than others

Thoughts About Following Your Passion Preview 03:31

Here are some key points of this lesson:

  • Doing what you love makes you happy - this is a good thing
  • No one wants to do things they don’t enjoy for work
  • A passion can be lost if it is a daily task
  • Keeping some passions separate from ‘work’ is important

Start Freelancing by Moonlighting Preview 04:07

Here are some key points of this lesson:

  • What is moonlighting?
  • Why is moonlighting a great way to launch your freelance career?
  • Careful not to let your side-hustle infringe upon your regular job
  • Setting aside time to moonlight
  • Before you quit, look at your goals

Freelance Kickstart: Downloadable Guide Preview 00:16

Here is your downloadable Freelance Kickstart guide that can be used as a reference for this course.

Week 2 Agenda Preview 01:14

Welcome to the second week of your business bootcamp. In this section, you'll learn all about finding your target audience. We'll also learn how to do market research to size up your competition.

Market Research Preview 07:53

Here are some key points of this lesson:

  • To be successful, you need to know your customers, your competitors, and your industry
  • Knowing these things will help you structure your company, build a brand, know how much to charge, set yourself apart
  • Specifically, find out what other freelancers/companies in your niche offer
  • Common Market Research Mistake - Using only web resources
  • Market research should continue as your business grows

Know Your Audience Preview 09:05

Here are some key points of this lesson:

  • Knowing your audience affects how you position yourself, your branding and marketing strategies
  • Start with basic demographics
  • Develop a customer profile
  • Monitor and evolve


Research Your Competition with 3 Tools Preview 15:27

Here are some key points of this lesson:

  • Knowing your competitors can help you to set yourself apart
  • Here are 3 tools to research your competition
  • Be a Secret Shopper

Define Your Value Proposition Preview 08:14

Here are some key points for this lesson:

  • What is a value proposition?
  • Basically - what sets you apart from the competition?
  • 3 Steps to your Value Proposition

Build a Strategy to Compete Preview 07:36

Here are some key points for this lesson:

  • A strategy is important so that you can stay focused and complete your goals.
  • Look back at your goals (remember Video 2, week 1)
  • What steps do you need to take to achieve these goals?
  • If you start to feel burnt out, look at your goal

Week 3 Agenda Preview 01:19

Welcome to the third week of your business bootcamp. In this section, you'll start to build your online presence. This includes branding, websites, and social media. If you're a complete beginner, that's okay!

Branding Your Business Preview 17:43

Here are some key points to this lesson:

  • Steps to creating your own brand:
    • Do your research
    • Choose a name
    • Create a logo
    • Define your voice
    • Build your website - most likely the #1 way people will find you, and purchase products/services from you.
    • Social Media

Build a Website in 5 Steps - Part 1 Preview 19:46

Here are some key points to this lesson:

  • Complete Wordpress tutorial
  • other resources for building websites

Build a Website in 5 Steps - Part 2 Preview 15:25

Here are some key points to this lesson:

  • Complete Wordpress tutorial
  • other resources for building websites

Build a Website in 5 Steps - Part 3 Preview 14:41

Here are some key points to this lesson:

  • Complete Wordpress tutorial
  • other resources for building websites

Capture Leads with a Foolproof System - Part 1 Preview 12:36

Here are some key points to this lesson:

  • Email marketing is not dead
  • Advantages of email
  • How to start building your email list
  • How I doubled my daily opt-ins in 3 steps

Capture Leads with a Foolproof System - Part 2 Preview 14:09

Here are some key points to this lesson:

  • Email marketing is not dead
  • Advantages of email
  • How to start building your email list
  • How I doubled my daily opt-ins in 3 step

Create a Stellar Portfolio with Raving Testimonials Preview 09:35

Here are some key points to this lesson:

  • Creating a killer portfolio
  • How to get great testimonials when starting out

Turn Customers into Fans with Social Media Preview 14:57

Here are some key points to this lesson:

  • You want your clients to be your fans
  • Building a social media presence can bolster your professionalism
  • Tips for Using Social Media for Success

Week 4 Agenda Preview 01:01

Welcome to the fourth week of your business bootcamp. In this section, you'll learn how to get your first gigs. Using family and friends is not just a way to find your first job, but also a way to build your portfolio. You'll learn how to find targeted customers and much more!

Leveraging Your Existing Networks to Find Your First Gig Preview 05:42

Here are some key points to this lesson:


  • Family and friends come first
  • If you’re moonlighting, ask your co-workers
  • Announce your new venture to the world via social media
  • The #1 Way to get your first client

7 Sources to Find Targeted Customers - Part 1 Preview 11:40

Here are some key points to this lesson:

  • How to use 7 sources to find targeted customers
  • Why an email list is one of your best sources

7 Sources to Find Targeted Customers - Part 2 Preview 11:43

Here are some key points to this lesson:

  • How to use 7 sources to find targeted customers
  • Why an email list is one of your best sources

Craft the Perfect Job-Winning Proposal Preview 07:29

How to Set Prices that Win Jobs Preview 17:01

Here are some key points to this lesson:


  • Deciding how much to charge for products and services is difficult. I’ve struggled to figure out my own pricing models, and continue to adjust pricing according to the market (supply and demand).
  • Tip: set prices according to the quality of your work, not the quantity
  • Make sure to cover all of your expenses, taxes, and equipment costs
  • Charging per project or an hourly rate

Workflow & Taking Your Business to the Next Level Preview 18:20

Here are some key points to this lesson:

  • Having a routine is one of the most important things for successfully freelancing
  • Tips for having a solid routine:
  • What systems can you put in place to be a more efficient worker?

Week 5 Agenda Preview 01:01

Welcome to the fifth week of your business bootcamp. In this section, you look at my own 6-figure business and how I was able to grow it to over $100,000 per year. Then we learn more ways to increase prices and negotiate deals.

My 6-Figure Sales Blueprint (and Pricing Negotiation) Preview 17:55

Here are some key points in this lesson:

  • How did I increase my yearly income by 328%+?
  • Have multiple streams of income
  • Make sure to set yourself apart as a premium freelancer
  • Invest time into creating passive income streams

6 Tips for Closing the Deal Preview 05:26

Here are some key points in this lesson:


  • You need to close deals to make money, stay in business, and do what you love
  • Tips to closing the deal

The Importance of a Contract Preview 07:45

Here are some key points in this lesson:


  • A contract is a formal agreement between two parties, in writing and legally binding
  • A contract can save you from being taken advantage of by a client
  • Things to include in a contract:
  • Contracts are very important and legally binding, therefore it’s always good to get professional legal advice if you have any concerns

Billing & Invoicing Preview 06:48

Here are some key points in this lesson:

  • An invoice is a document issued to the client that describes the agreed upon product(s) services and price
  • Once you have finished a job, you send an invoice to the client
  • A basic invoice contains
  • While you can use applications like Quickbooks to create invoices, I just use Microsoft Word
  • Use the sample invoice that I’ve provided to build your own template

Building Long-Lasting Relationships and Upselling Preview 09:51

Here are some key points in this lesson:


  • Finding long-term clients is the best way to long-term freelancing success
  • Pounding the pavement and having to hustle every week or two to find new freelancing gigs will get old
  • The answer to this is finding clients that can re-hire you
  • Upselling and Cross-selling
  • Upselling helps to build deeper relationships with your customers
  • Upselling is easier than finding new customers
  • My personal experience upselling & cross-selling

Week 6 Agenda Preview 00:50

Welcome to the sixth week of your business bootcamp. In this section, we dive deep into running your business. We learn how to handle finances including payments, taxes, expenses, and more.

Business Types - What Type are You? Preview 08:42

Here are some key points in this lesson:

  • Starting out as a Sole Proprietorship
  • LLC - Limited Liability Company
  • S-Corp
  • Incorporating your business increases your credibility
  • How do you do it?

Tools & Strategies for Finance and Payments Preview 04:31

Here are some key points in this lesson:

  • However you do your bookkeeping, tracking all of your finances is a crucial part to freelance success
  • Reasons to methodically track finances:
  • Separating your business finances with a new bank account
  • Bookkeeping software like Quickbooks is a great software for tracking income and expenses

Understanding Taxes as a Freelancer / Business Preview 12:29

Here are some key points in this lesson:

  • Why do we have to pay taxes?
  • Why do we have to pay more taxes as a freelancer?
  • Tips for doing taxes

Expenses Tracking and Taxes Preview 04:18

Here are some key points in this lesson:

  • One of the best parts of freelancing is being able to write off expenses
  • Expenses decrease your net income, and therefore decrease your taxes
  • Keep track of when, where, and how much with receipts
  • Basic expenses that you can deduct

5 Tips for Managing Clients Preview 03:47

Here are some key points in this lesson:


  • Build a relationship that goes beyond client/vendor
  • Have open communication
  • Align your vision before the project begins
  • Listen to them
  • Be the expert
  • Keep a list of your clients

Week 7 Agenda Preview 01:43

Welcome to the seventh week of your business bootcamp. In this section, we wrap up your training with some killer tips and tools to take your business to the next level.

Identify Your Customer Lifetime Value Preview 09:23

Here are some key points in this lesson:

  • Your Customer Lifetime Value is an important stat for understanding how to make business decisions
  • CLV is basically how much revenue you earn from a customer minus any expenses on acquiring and serving them
  • By knowing your CLV, you can...

Automate Your Business with 3 Killer Tools Preview 05:36

Here are some key points in this lesson:

  • Email Automation
  • Social Media Automation
  • Finance Automation

Manage Your Time Preview 07:29

Here are some key points in this lesson:


  • Managing time is the number 1 complaint I get from new freelancers and entrepreneurs
  • Most people are trying to start a side business while working full time
  • Many people have families (spouses, kids, parents) to take care of
  • How does one succeed at freelancing?
  • My personal struggle with managing time
  • Now that I freelance full time, how do I manage my time

Create Partnerships to Expand Business Preview 08:54

Here are some key points in this lesson:

  • Rapid audience growth through partnerships
  • Examples from my own experience:
  • How to find a good partner

Marketing & Growing Your Brand with My Exact Steps Preview 07:59

Here are some key points in this lesson:

  • Find new customers with these brand building strategies
  • You’ve already created your brand, now is the time to expose it to the world
  • How I built my brand from scratch

Thank You Video Preview 00:35

By now, you're well on your way to having a successful business. I just want to take a moment to thank you and wish you good luck!

Bonus Lecture: Learn More from Phil + Video School Preview 00:29